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Alter

Google Secretly Buys Twitter-Backed AI Avatar Startup 'Alter' for $100 Million

Google may soon allow you to build your own digital avatar after acquiring Alter. In an effort to enhance its content game and compete with TikTok, Google has purchased Alter, an artificial intelligence (AI) avatar business that enables creators and brands to express their virtual identity, for roughly $100 million, according to a report by TechCrunch.

by Joaquin Victor Tacla

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