Over-the-top nationalistic pride has never looked sleeker. Russian jewelry company Caviar — you may remember them from a previous line of gold Putin iPhone cases — has recently launched a ridiculous limited-edition collection of custom, politically-themed Apple Watches that honor the current Russian President Vladimir Putin, Lenin and Peter the Great. The collection is titled Apple Watch Epoca, and the irony is unbearable.
The watches cost the equivalent of £2,000 (around $3,100) each and have custom historically-relevant engravings (need I say more? Perhaps I should):
The Putin-themed watch features an engraving of the Moscow skyline, the state symbol and Putin's signature.
The second in the lineup honors Lenin, with an engraving of Lenin's mausoleum and a hammer and sickle. Again, unbearable.
Last but not least, we have Epoca Imperia, honoring Tsar Peter the Great, with opulent engravings complete with a crown on the watch's digital — well, crown.
One was even seen on Russian Prime Minister Dmitry Medvedev's hand earlier this year. The consumer version of the watches, however, hit the Russian market on July 31 — each one offering its own tasteful solution to your conflicted feelings about Russian patriotism's marriage to American capitalism.
Via: Business Insider
