Things are looking bad for Samsung as multiple users report problems with the Galaxy S9 and S9 Plus touch screen, which supposedly have dead spots.
On the company's community page, users have reported about the issues they encountered with the responsiveness of the latest flagship device's display.
Even though most of them said that they received replacement smartphones from retailers or carriers, these reports could potentially become a PR nightmare for the South Korean firm.
Same Issues, Various Forms
What's interesting about the reported problems is that the unresponsive areas are not exactly the same. Some users point out that it is in the top half of the screen while others posted about the bottom half being defective.
Likewise, some outliers encounter problems in random areas of the touch screen like the middle and the rest are scattered in random portions of the display.
GIFs and videos of the defective handsets have made the rounds online and are immediately noticeable with the help of drawing apps.
Avoiding Another Fiasco
Sources have yet to report the total number of users who encountered the Galaxy S9 and S9 Plus dead spot issue. However, Samsung will most likely take action way ahead of time to ensure that it does not get blown out of proportion.
Some fear that if left uncontrolled, it might reach the point similar to when the Galaxy Note 7 was recalled for its faulty batteries, resulting in company's billion-dollar losses. Not to mention, it also gave the company a bad public image, which still persists up to now.
"At Samsung, customer satisfaction is core to our business and we aim to deliver the best possible experience. We are looking into a limited number of reports of Galaxy S9/S9+ touchscreen responsiveness issues. We are working with affected customers and investigating," said a spokesperson from Samsung.
"We encourage any customer with questions to contact us directly at 1-800-SAMSUNG."
Reported Workarounds
From a technical standpoint, the problem is presumably a hardware issue with some Galaxy S9 and S9 Plus units. Experts suggest that it could be a faulty digitizer, a component that detects the user's touch on the display.
There are some cases wherein users went to the Settings menu and supposedly tweaked the sensitivity of the touch screen, which showed varying results. Those who performed a factory reset claimed to have fixed the issues.
However, it seems like the best course of action is to take advantage of the handset's warranty and get a replacement.
The manufacturer has yet to issue an official statement about the recently reported problems.