First Apple India Store Finally Opens! Can Apple BKC Boost Sales?

The Apple BKC is expected to be followed up by another store.

The first Apple India store is finally open! The iPhone maker confirmed the opening of the Apple BKC on Tuesday, Apr. 18.

First Apple India Store Finally Opens! Can Apple BKC Boost Sales?
An Indian customer waits to receive his Apple iPhone 6 at the Unicorn Infosolutions Apple Premium Reseller store in Ahmedabad early on October 17, 2014. Apple launched the iPhone 6 and iPhone 6 Plus smartphones in India at midnight on October 17. Photo by Spencer Platt/Getty Images

The tech giant manufacturer said that it is expecting its first store in Mumbai, India, to boost its sales in the country.

Apple said that the Apple BKC store would serve as its dynamic space in India, a place where consumers can explore Apple products and services.

The iPhone maker stated that it would also allow customers to enjoy exceptional service and learn how to get more out of their devices.

First Apple India Store Finally Opens!

According to CNBC's latest report, Apple wants to boost its sales and manufacturing activities in India.

First Apple India Store Finally Opens! Can Apple BKC Boost Sales?
First Apple India Store Finally Opens! Can Apple BKC Boost Sales? Screenshot from Apple's official website

This is why the iPhone maker decided to open its first India-based store.

Although it is not the main market for gadget developers, Apple's presence in India has been there for the past 25 years.

"India has such a beautiful culture and an incredible energy, and we're excited to build on our long-standing history," said Apple CEO Tim Cook.

In February, Cook said that he sees India as a key market for Apple's growth.

In 2022, Apple was able to ship over six million iPhones in India. This is quite low compared to the 50 million iPhone shipments in the United States during that year.

However, Neil Shah, a partner at Counterpoint Research, claimed that India has the potential to reach the iPhone shipment scale in the United States.

Apple BKC Welcoming India Consumers

During the first day opening of Apple BKC, more than 100 team members of the India-based store welcomed their first visitors.

On Apple's official website, you can see numerous photos showing the success of the opening. Images of customers testing the new iPhone 14 series can be seen.

Tim Cook also visited the store during its opening. Since Apple BKC's opening is successful, the tech giant firm plans to open another store in Delhi.

Apple's second India-based store is expected to open as early as Apr. 20. You can click this link to learn more about it.

Aside from new stores, Apple is also making other efforts to improve its business.

Recently, Apple provided an update for its carbon-neutral mission. We also reported about the ramping up of Apple's 15-inch MacBook Air testing.

For more news updates about Apple and other gadget makers, always keep your tabs open here at TechTimes.

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