A minimalistic-looking wireless speaker, which has as its design philosophy the paradoxical "missing design," is poised to lure consumers. Meet Gravity.
The "floating" wireless speaker from Meizu, the Chinese company that also makes smartphones such as the M3 Note, is designed to appeal to one's inner Zen.
The Gravity does not float in the literal sense of the term, but gives the impression that it is floating mid-air thanks to the translucent stand, which has an integrated display. The Gravity speaker is compatible with both Bluetooth and Wi-Fi and will be Meizu's first product release in the U.S.
"Gravity is a state-of-art Wi-Fi and bluetooth speaker. It combines a stunning visual design with sophisticated technology that ensures easy connectivity and hi-fi sound quality. Minimal, essential, and unique, Gravity is truly the first of its kind," notes the company. "Gravity brings you and your home artistic peace and a sense of inner peace."
Currently, the company has launched a crowdfunding campaign on Indiegogo to raise adequate funds for the wireless speaker.
The Gravity wireless speaker has a cantilever design developed by Hironao Tsuboi, a Japanese designer. The body of the speaker is made from aluminium and the display is from clear acrylic. What's more, it is also dust proof.
The clear base of the device acts like a prism and uses what the company calls the "Half Mirror" technology. The display comes across as if it is floating atop the speaker and shows off the album and track information.
The speaker has built-in support for DLNA and AirPlay. It also has integration with music-streaming services like TuneIn, Spotify, Last.fm and SoundCloud, a 70HZ to 20KHz frequency range and a 20-Watt bass.
The Gravity wireless speaker from Meizu will start shipping in the U.S. in December. The retail price for the device is $249, but the pledging support for the Indiegogo campaign will get you the speaker on preorder for $199 or $169 for the first 200 backers. Alternately, two units can be had by pledging $349 for the first 300 backers.