Florida-based YipTV, the online TV streaming service, announced on April 5 that it's teaming up with T-Mobile to join its Binge On program. The mobile service provider created its Binge On program to allow smartphone users to stream certain media content with no data limitations.
"T-Mobile is aligning itself nicely with OTT broadband services and mobile cable operators like us as a result of its new, very flexible approach to data and mobile usage," said Mike Tribolet, co-founder and CEO of YipTV. "Being part of Binge On makes YipTV a greater value than ever before. T-Mobile customers can watch as much television as they want on YipTV without the fear of running out of their high-speed data."
Similarly to other TV streaming services, such as Sling and PlayStation Vue, YipTV allows customers to stream channels over the Internet on various devices. YipTV's package consists of sports, news and entertainment channels, many of which are targeted toward the Hispanic market.
Some of the video networks already participating in T-Mobile's Binge On program include MLB Baseball, YouTube, HBO and ESPN. Binge On is available to T-Mobile customers with eligible rate plans and video streaming service subscriptions.
YipTV comes with 18 free channels to those who sign up, and no long-term contracts are required. Once individuals sign up for YipTV, they can download the app to begin streaming on their Android or iOS devices. A premium service is also available for $14.99 per month, which comes with more than 100 channels.
T-Mobile initially launched its Binge On program in November 2015. To start, HBO, Hulu, Showtime, Sling and Starz were some of the initial participants. The self-proclaimed "Un-carrier" announced in March 2016 that its list of participants had expanded to more than 50, including FOX Business, Discovery GO and Google Play Movies. T-Mobile stated that the services included in Binge On represent 70 percent of all video content watched by its customers every month.
YipTV, originally founded in 2012, is just one of many a-la-carte television service providers now used by cord cutters who are shying away from cable. A Pew Research Center study published in December 2015 revealed that 24 percent of American adults no longer subscribe to cable or satellite TV services.
