There's a new trend from U.S. wireless carriers on the latest flagship smartphones: buy one get one deals. Verizon has now joined T-Mobile, AT&T and Sprint in offering the Samsung Galaxy S7 and S7 edge in a BOGO deal.
Over the last couple of years, prices of smartphones have significantly decreased when purchased from a carrier. When the original iPhone was released in 2007, it was exclusive to AT&T and the 4 GB iPhone sold for $499, while the 8 GB was priced at $599 when signing a new two-year contract with the carrier.
Since then, most carriers have adopted monthly installment plans that allow customers to pay for their smartphone over a certain period of time, rather than having to pay for the handset up front. In an effort to push sales of smartphones, many carriers are now offering buy one get one deals on flagship smartphones that have just been released.
T-Mobile was the first to offer a BOGO deal on the Samsung Galaxy S7 and S7 edge and then AT&T quickly followed suit by offering the same promotion to its customers. Now, Verizon has joined the party and is offering its very own buy one get one free deal for the Samsung Galaxy S7 and S7 edge.
Verizon has posted the official terms on how to qualify for its new Samsung Galaxy S7 and S7 edge BOGO deal on its website:
"If you're an existing Verizon customer, you can upgrade one line and add a line to your account, or just add two new lines. If you're new to Verizon, just add two new lines of service.
1. Add two Samsung Galaxy S7 edge or Galaxy S7 smartphones (you can mix and match) with monthly device payments to your cart.
2. Complete the checkout process and order your two smartphones.
3. Visit www.yourdigitalrebatecenter.com/ with your order confirmation details and use promo code S7-PROMO to complete the redemption process.
4. Receive your Visa prepaid gift card within 8-10 weeks by mail."
It will be interesting to see if the new BOGO smartphone deals from carriers will be a hit with customers or fall flat since many aren't looking to add another line and another bill.