Samsung To Cut Price Of Galaxy S7 And S7 Edge, Will Be Cheaper Than Galaxy S6 At Launch

We're still months away from Samsung launching its next-generation flagship smartphones. A new report claims the Galaxy S7 and likely, the S7 Edge, will be priced lower than their predecessors when released.

The iPhone 6s and 6s Plus have only been on the market for a little over a month, and rumored specs for their successors, the iPhone 7 and iPhone 7 Plus, are already making headlines with reported specs and details from a reliable source. The company is also said to be working on a new four-inch iPhone for consumers who prefer a smaller display and, in turn, a cheaper price.

Apple's biggest rival, Samsung, is also well into the final stages of the Galaxy S7 and Galaxy S7 Edge. We recently reported that Samsung was said to have finalized the design of its upcoming flagship smartphones in September, and the company was reportedly planning to launch the devices in January.

Recent reports have also claimed Samsung would begin mass-production of its Exynos 8890 processor in December, which is believed to be destined for the Galaxy S7 and S7 Edge. Now, a new report from an analyst provides insight on how much Samsung is planning to price its next-generation smartphones when they go on sale in 2016.

According to analyst Pan Jiutang, Samsung is reportedly considering making the Galaxy S7 and S7 Edge cheaper than the Galaxy S6 and S6 Edge when they are released in early 2016. The analyst believes Samsung will reduce the price by 10 percent.

This 10 percent cut rumor may hold some credence, since Samsung gave a similar permanent price reduction to the Galaxy S6 and S6 Edge in August in a move believed to counter Apple's upcoming iPhone 6s.

The Samsung Galaxy S7 and S7 Edge are expected to be Samsung's first smartphones to ship with the company's interpretation of Apple's iPhone 6s and 6s Plus' 3D Touch feature, Android 6.0 Marshmallow, faster LTE radio, Sony 12 megapixel rear camera and either a Samsung Exynos 8890 or Qualcomm Snapdragon 820 processor, depending on region.

We'll keep you posted on any new Galaxy S7 and S7 Edge details as they become available.

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