Seth Lederman
Tech

Breaking New Ground in Business Expansion: Seth Lederman's Insights on the Untapped Potential of Franchising

The pursuit of growth and expansion has been a constant driving force in the business world. Traditionally, companies have sought to scale through strategies such as mergers, acquisitions, and direct investment in new locations. However, factors like high costs, complex regulations, and market unpredictability have challenged these methods. Amidst this volatile landscape, one potent yet often underexplored model for national expansion has recently gained momentum: franchising.
by Carl Williams
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