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Aaron Paul's Xbox One ad takes control of users' consoles

Some Xbox One owners are surprised to find a new commercial interacting with their consoles. No one would expect a TV commercial to take control of a video game console, but that kind of assumption was based on life before the Xbox One introduced voice commands with its Kinect hardware.

by Robin Parrish

Advertising

Aaron Paul's Xbox One ad takes control of users' consoles

Chobani 'Nature got us to 100 calories, not scientists' slogan draws fire, prompts apology

Mexico breastfeeding ad campaign gets slammed for using topless models and sexualizing the practice

Mozilla bringing sponsored ads in Firefox Tab pages: Smart move?

Verizon tracking customer online habits, will sell data to advertisers

Livestream coming to Google Glass

Twitter hopes to replicate Facebook's success with 'app install' ads

Google updates its terms of service, states explicitly emails are scanned to serve targeted ads

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