EU Antitrust Regulator Denies Accusations Of Bias Against Google And Other US Companies

The European Union (EU) has made its side clear on the matter of investigating Google.The international body assured that they do not have any biases against Google, and other American companies.

Competition commissioner Margrethe Vestager, who spearheaded the high-profile EU investigation into the company's business practices, said that she is just ensuring that smaller tech entrepreneurs are afforded the right to be noticed by people in search engines.

"What we're aiming for has nothing to do with Google as such -- it has to do with the market allowing innovation," said Vestager.

Earlier in 2015, Vestager's investigatory efforts resulted in antitrust charges against the search engine giant.

Vestager respects Google for its immense success in various areas of technology. She said she also expects the Silicon Valley company to play by the book and be fair towards emerging tech companies in generating its search engine reports.

"[We should] make sure that you cannot predict the future," Vestager told HuffPost.

With Google being the go to for seeking information on almost anything, the search engine has undoubtedly the power to filter information and lead people in its chosen direction.

Google, however, denies the allegation, calling it "wrong as a matter of fact, law and economics."

The company said it handed over a rebuttal of the EU Commission's case of around 150 pages with data, legal, and economic analysis to support its position.

Ricardo Cardoso, the spokesman for EU competition, has confirmed the receipt of the documents from Google.

"We will carefully consider Google's response before taking any decision on how to proceed and do not want to prejudge the final outcome of the investigation," he said.

A similar case has been filed against Google earlier in the United States. The Federal Trade Commission of the United States, however, dismissed the antitrust or anti-competition case in 2013.

If Google is found to be engaged in anti-competitive practices in Europe, the ruling could lead to billions of dollars in fines, as well as alteration to the company's business practices.

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