RAM, the renowned automotive brand, has introduced its first electric vehicle for the US market - the RAM ProMaster electric van. This innovative entry into the electric vehicle (EV) space comes with a promise of up to 162 miles of city driving range and a host of cutting-edge features.
RAM's Vision for Electrification
Tim Kuniskis, CEO of RAM, hails the RAM ProMaster EV as a "game-changer" that embodies the pinnacle of zero-emission performance, commercial capabilities, and technological advancements.
This foray into the EV landscape aligns with RAM's commitment to keeping pace with the evolving automotive market, now witnessing a notable shift towards electric mobility.
Read also: 2024 RAM 1500 EV: Stellantis Reveals Pre-Production Variant, But Looks Different from CES Concept
Strategic Launch and Stellantis' Vision
The launch of the RAM ProMaster EV aligns seamlessly with the Dare Forward 2030 strategy of Stellantis, RAM's parent company.
Stellantis envisions achieving 100% EV sales in the EU and 50% in the US by the end of the decade, reflecting a broader industry shift towards sustainable practices.
Moreover, Stellantis boasts an impressive portfolio of brands in the US, including Jeep, RAM, Chrysler, Fiat, Alfa Romeo, Dodge, and Maserati.
RAM ProMaster EV: A Closer Look
According to Electrek, RAM ProMaster EV is available in both delivery and cargo models, with the delivery version already accessible and the cargo variant set to launch later. The cargo version offers flexibility with two lengths, a standard 12' and an extended 13' variant.
Powered by a 200 kW EDM, the RAM ProMaster EV delivers 268 horsepower and 302 lb-ft of torque. Equipped with a 110 kWh battery pack, it targets a range of up to 162 miles in city conditions, marking it as a reliable choice for urban deliveries.
RAM ProMaster Platform
Built on RAM's ProMaster platform, the electric van features a purpose-built unibody design optimized for electrification. The battery pack resides beneath the floor, ensuring a flat cargo-loading surface.
Charging options include 50 kW, 85 kW, 125 kW, and 150 kW DC fast charging, along with a level 2 (11kW) wall box charger.
The RAM ProMaster EV incorporates a suite of features tailored for efficient fleet management. These include a rear roll-up door for seamless loading, a standard pocket door for convenient delivery access, and advanced tools like Ram Telematics.
What's more, this service provides valuable insights into driving patterns, real-time diagnostics, and precise vehicle location data.
Customizable Configurations and Advanced Interior
RAM emphasizes the ProMaster EV's high level of customization to meet diverse customer demands. The vehicle, available in five configurations, offers two roof heights, two cargo lengths, and two body styles, accommodating cargo lengths of up to 13'.
Inside, the RAM ProMaster EV boasts 524 cubic feet of cargo space, an 86" height, a low floor for effortless loading, and a maximum cargo width between wheel wells. Technological features include a 10.1" touchscreen, support for Apple CarPlay and Android Auto, Alexa In-Vehicle Assistant, and support for up to five user profiles.
Safety, Visibility, and Advanced Features
RAM prioritizes safety with features like front and rear Park Sense with a full stop, various backup alarms, and the inclusion of safety features from the brand's full-size commercial van.
The front-end design showcases standard LED headlights and fog lights, providing 70% more Lumens than the gas-powered model for enhanced visibility. A high-res backup camera and an optional 360-degree camera further enhance safety and maneuverability.
The RAM ProMaster EV also introduces a Charging Station Locator and EV Dynamic Trip Prediction to facilitate seamless route planning.
Competition and Future Outlook
RAM's entry into the electric van segment positions it to compete with rivals like Rivian's electric delivery van (EDV) and Ford's E-Transit, as the US witnesses a growing market share for electric vans.
In essence, the RAM ProMaster EV stands as a testament to RAM's commitment to innovation, sustainability, and delivering pioneering solutions in the dynamic landscape of electric mobility.
