Jeep's Award-Winning Avenger Model: Over 40,000 Orders, 40% Electric Demand Surge!

Since its electrifying debut at the 2022 Paris Motor Show, the Jeep Avenger has created a buzz in Europe like no other.

Not only has it clinched the prestigious European Car of the Year 2023 award, but it has also been a driving force behind Jeep's impressive growth in the competitive B-SUV segment compared to the previous year.

Avenger Soars with 40,000+ Orders

Since its launch, it has garnered over 40,000 orders, with a whopping 40% of buyers opting for the electric version. Jeep's gamble on electrification is paying off handsomely, with Avenger sales driving a 33.5% growth in the brand's segment compared to last year.

One of the key reasons behind this remarkable success is the Avenger's impressive electric powertrain. Engadget tells us that the EV offers a competitive WLTP range of up to 400 km (248 miles) and an impressive 550 km (342 miles) within city limits, powered by a 400V electric motor.

Plus, with 100 kW DC fast-charging capabilities, it can add 24 miles of range in just five minutes, making it a practical choice for daily commuting.

Jeep's Electric Future

But Jeep's electrification journey does not stop with the Avenger. As part of Stellantis's Dare Forward 2030 strategy, Jeep has set ambitious goals.

They aim for 100% EV sales in Europe and 50% in North America by 2030. It's a bold move that aligns with the global shift toward sustainable transportation.

The Avenger, with its starting price of $43,500 (£35,700), is available in four trims: Avenger, Longitude, Summit, and Altitude, offering options for different budgets and preferences.

Meanwhile, Jeep enthusiasts in the United States have something to look forward to as well. Engadget tells us that the iconic brand is set to launch its first all-electric vehicles in the US next year, including the rugged Recon, inspired by the beloved Wrangler, and a luxurious electric version of the Wagoneer SUV.

EVs in Europe

While the Avenger's electric journey is soaring, the overall electric vehicle landscape in Europe tells a slightly different story.

Automotive News Europe reveals that full-electric versions account for just 5.7% of sales in the small SUV segment, Europe's largest, during the first eight months of the year. This figure is marginally higher than the same period in 2022, when the electric share stood at 5.6%.

Germany, Europe's EV leader, along with some Nordic countries, has reduced incentives for electric models this year. Germany, for instance, lowered its primary EV incentive from 6,000 euros to 4,500 euros, impacting electric vehicle sales.

In Other News

Hyundai Motor Co. and Kia Corp. want to reduce the price of some electric cars (EVs) in order to increase clean car sales. This company decision follows South Korea's rise in subsidies as demand for electric vehicles falls.

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