Apple Inc's plans to expand its manufacturing footprint outside China and into Thailand have recently been making news. The company is reportedly in talks with suppliers to begin assembling and producing components and modules for Macbook laptops in Thailand.
Apple's Investment in Thailand: Avoiding the Potentially Damaging Effects of Trade Tension
According to the story by Reuters, the decision follows a trend among other global companies to avoid getting caught in a conflict between the United States and China. Apple and its partners are actively looking to avoid the potential damage of Sino-U.S. trade tensions and have chosen Thailand as its latest manufacturing destination.
Three suppliers directly involved in the discussions have mentioned the possibility of setting up Apple's manufacturing in Thailand. These suppliers and their existing manufacturing complexes in Thailand are key to ensuring that the production runs as smoothly as possible and in line with Apple's own high standards.
Apple is acknowledged as one of the most important investors in Southeast Asian countries. It has already established a network of Thailand suppliers manufacturing its products, as also noted in an article by Channel News Asia.
Apple Inc's Expansion into Thai Territories: A Sign of Mutual Commitment and Trust
The company continues to invest heavily in the country. Its plans to expand into laptop production come as the Thai availability of Apple products saw a strong surge in sales in recent years.
The shift away from China and into Thai territories will benefit Apple and its suppliers, local producers, and small businesses. Economic and trade partnerships with the United States will create and strengthen more jobs and opportunities.
By bringing its production to Thailand, Apple Inc clearly shows its commitment to the country and emphasizes its unfaltering quality standards across the board. Clearly, the tech giant is confident its commitment will be reciprocated and the resulting MacBooks will be received with enthusiasm.
Talks About Potential Production of Macbooks in Thailand between Apple and Suppliers
As Apple Inc continues its foray into manufacturing its electronic devices outside of China, the corporation is now in talks with suppliers to manufacture its popular Macbooks in Thailand.
Reports from Nikkei have confirmed the news, with sources from three suppliers speaking out about their talks with Apple. The suppliers already have complexes in Thailand and are discussing the possible assembly and production of components such as modules for the Macbooks.
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Opportunities for Suppliers in a Flourishing Apple Market
Companies are looking to avoid further Sino-U.S. trade frictions and the additional financial hit that could come with it. This new venture presents a lucrative opportunity for these suppliers, especially considering the popularity of Apple products.
The company has been noted over the years for its record-breaking sales figures. This growth is set to continue, particularly with Apple releasing a new Macbook Pro in 2019 and the arrival of its first 5G iPhone this year.
As more people likely upgrade their devices, the need to manufacture them quickly and efficiently will undoubtedly be a priority for Apple.
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