Ford launched its new division that splits its production and company into two focuses: the Model E for electric vehicles and the Ford Blue for ICE gas cars. The move aims to bring the company different priorities, focusing on the electric vehicles, which is a growing feat for Ford, and its long-running production line with internal combustion engines.
Ford Model E and Ford Blue Launches from Michigan Company
Ford is accelerating transformation with its new divisions that would focus on separate ventures that include the Model E and Ford Blue Division. The Michigan-based company is setting its priorities straight, and it is with the new divisions that aim to bring two sides of the automotive industry to the public needs and wants.
The automotive company aims to deliver two million units of electric vehicles by 2026, and it is a massive number for two of its lineup that are in the market now. However, this will not stop Ford from bringing in ICE cars in the mix, giving the likes of the Mustang, F-150, Raptor, Bronco, and other focus still available for consumers.
Ford Model E for EVs, Ford Blue for ICEs
However, it is essential to note that Ford Blue, focusing on the ICE gas cars, will only continue its production until the country phases out these cars that bring pollution to the air. The company will still focus on its Model E venture with its new electric vehicles coming in the future, as Ford increases its budget to fund its releases.
Ford's Take on Electric Vehicles
Ford is a known staple brand in the automotive industry as it was one of the firsts to create a vehicle that made itself available to the public in the early 1900s. Now, it is still making a massive impact in the automobile world by focusing itself on the modern transition to electric mobility, to which it already has two clean energy car releases.
The Ford Mustang Mach-E is one of the earliest fully-electric cars that the company released and is focused on turning the popular racing bred line into a crossover SUV that helps the environment. The company aims to expand its product lineup more, and it will focus on bringing different choices for EVs starting with the F-150 Lightning electric pickup truck.
The Dearborn, Michigan company is already attributing $50 million to its future ventures that would focus on its future releases.
The company may have been late in its transition compared to other ICE-focused companies like General Motors, Volkswagen, and Toyota, but it is still aiming to catch up to them. The new budget for its transition to electric and separating its divisions will make Ford focus more on its different ventures while maintaining to bring both to the present.
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Written by Isaiah Richard