Spotify just recently announced that it will launch its own service over in South Korea during 2021's first half. The most popular audio streaming subscription service in the world will allow Koreans access to well over 60 million tracks as well as about 4 billion playlists! This news was reported by Business Wire.
Is Kpop on Spotify?
It was said that the launch will allow K-pop artists to reach their local fans and even Spotify's massive 320 million audience around the world. This will also help them connect users over in Korea to the artists and the music from all around the world.
Known as one of the fastest-growing gigantic music markets in the whole world as well as the sixth-largest music market around the globe, South Korea is the major key for Spotify in its ultimate mission of giving over a million creative artists the well opportunity to be able to live off of their art as well as billions of fans the main opportunity to be able to enjoy and also be inspired.
Kpop Spotify 2021
Spotify notably wants to accelerate South Korean music's growth around the world as well as the entire music streaming ecosystem. This way, labels, artists, distributors, and even fans can benefit from the platform.Alex Norstrom, the Chief Freemium Business Officer over on Spotify noted that they are very excited about the whole upcoming launch of Spotify in South Korea, a market that is recognized as an epicenter for culture, music, and even tech innovation.
It was also stated that Spotify has been a main partner to the known Korean music industry for a number of years now. They are now proud to have been able to be a part of the whole K-pop global story and being able to showcase the genre on their popular platform allowing this genre to reach other parts of the world like the US, Asia, Europe, South America, and even the Middle East.
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Spotify South Korea 2021
Spotify initially debuted the very first K-pop playlist back in 2014. Listeners have reportedly streamed over 180 billion minutes of the said genre and even added certain K-pop tracks to even more than 120 million playlists on Spotify. The entire share of K-pop listening has reportedly increased by over 2,000% over the last six years.
As of the moment, Spotify's own K-pop genre hub has encompassed a huge range of different Korean music. This includes Hip Hop, OST, Indie, R&B, and even more. Spotify has transformed the way that listeners listen to music forever ever since it launched in 2008.
It was also stated that today, with over 60 million tracks as well as over 4 billion playlists, Spotify is now the most popular audio streaming subscription service in the entire world. The community comprises over 320 million users across a vast 92 markets!
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This article is owned by Tech Times
Written by Urian Buenconsejo
