Domino's Australia wants to reclaim the name 'Karen' that has now been linked to various videos throwing tantrums by giving away free pizzas to law-abiding real-life Karens.
Amid the global COVID-19 pandemic, many mid-age white women refusing to wear a face mask and making Asian racial slurs were branded as 'Karen'.
"In 2020, 'Karen' is no longer content to speak to the manager. Now, she's dobbing in her neighbours, refusing to quarantine, or wear a mask," said Allan Collins, the chain's marting officer for Australia and New Zealand.
"Consequently, the name 'Karen' has become synonymous with anyone who is entitled, selfish and likes to complain. What used to be a lighthearted meme has become quite the insult to anyone actually named Karen," he added.
Over 100 free pizzas will be given away under the online campaign that will last until July 31 (Friday).
CALLING ALL (MASK WEARING, LAW ABIDING) KARENS! It’s a tough time to be a Karen. Karen the nurse, Karen the... Posted by Domino's Australia on Monday, July 27, 2020
Below are some articles that Tech Times has covered about the so-called selfish and entitled 'Karens'
Another 'Karen' Kicked Off a Plane for Not Wearing a Mask; Passengers Erupted in a Cheer
[VIRAL] Watch 'Costco Karen' Throwing Childlike Tantrums When Asked to Wear a Face Mask
[VIRAL] Amid COVID-19, Starbucks Barista Gets $20,000 Tips For Standing up vs. New 'Karen
Interested to claim the freebie? Follow these steps:
First, obviously, your birth name should be 'Karen'.
Second, upload a digital copy of any valid photo identification
Third, explain in 250 words max why you are one of the 'nice' Karens.
The link to fill the required information is here.