Upcoming iPhones of 2017 could feature a technology found in the iPad Pro, which would improve the display of the next-gen smartphones.
A research note shared by Barclays analysts Andrew Gardiner, Hiral Patel, Joseph Wolf, Blayne Curtis, and Mark Moskowitz, suggests that the iPhone 7s, iPhone 7s Plus, and iPhone 8, may come equipped with a True Tone display.
The 9.7-inch iPad Pro, launched in March 2016, was the first Apple device to boast a True Tone display.
The inclusion of this feature in the upcoming iPhones, would allow the handsets to adjust the screen brightness automatically, depending on the ambient light. With a True Tone display, users will no longer have to manually change the iPhone's brightness setting despite the changes in the environment.
What The Analysts Reveal
According to the analysts, the iPhone 8 (featuring the AMOLED display), as well as the LCD-screen iPhone 7s and iPhone 7s Plus, are expected to contain a "full spectral sensing" ambient light sensor to aid the "True Color" display.
The analysts also expect AMS, the Austria-based semiconductor manufacturer, to supply the sensors required for the True Tone display.
"For the expected iPhone 7S models, as well as the iPhone 8, we think ams's content increases due to the inclusion of its full spectral sensing ambient light sensor," reads an excerpt from Barclays' research note.
How Does The True Tone Display Work?
The True Tone display works by altering the screen color, based on the user's environment. For example, if one is inside a dimly-lit room, under light bulbs, the display would be warmer and have a yellowish hue. On the other hand, under a cloudy sky, the display would turn cooler and have a bluish tinge.
To match the color temperature of the light with the surroundings, the iPad Pro uses the four-channel ambient light sensors, which naturally adapt to the color and intensity of the display. The same technology is expected to be housed in the upcoming smartphones as well. The True Tone display is said to be akin to the latest "Night Shift" feature on the iPhone and Mac.
Rumors pertaining to the True Tone display are a first for the 2017 iPhones. In 2016, rumors surfaced that the iPhone 7 would be equipped with a True Tone display. At the time, KGI Securities' analyst Ming-Chi Kuo forecasted that the smartphone would duplicate the "panel features" of the iPad Pro.
However, his words were misconstrued which gave rise to false rumors of the iPhone 7 coming with a True Tone display.
