Google has announced an overhaul to Google Play Music and the company claims that the revamped services will offer more personalized music listening experience.
Personalized Music
Google Play Music now provides rich music entertainment to users based on where the user is and why the user is listening to music. For instance, it will suggest workout playlists when a user arrives at the gym.
"When you opt in, we'll deliver personalized music based on where you are and why you are listening - relaxing at home, powering through at work, commuting, flying, exploring new cities, heading out on the town, and everything in between," says Elias Roman, Lead Product Manager of Google Play Music.
A Redesigned Home Screen
Google Play Music now has a new home screen that learns the way a user listens to music. It brings up the most cared for music at the top of the screen. Google suggests that users should take the new home screen as an "ultimate personal DJ."
Uninterrupted Music
In addition to the latest personalization feature and a new home screen, the latest Google Play Music also brings a regular update feature that lets the device update playlists automatically. This is based on what a user has listened recently. Once a playlist has been updated, it allows subscribers to listen to their favorite music even when they lose internet connection.
This feature could be very helpful to people when they want to listen to music at places where connection is an issue such as inside a building, in the subways and more.
Technology Behind The Update
Google says that they have been able to bring these new features through machine learning, which is already powering a number of other Google services such as the latest Google Assistant and Google Photos.
Google is paying a lot of attention to artificial intelligence and machine learning. The latest update to Google Play Music shows the company's continuous efforts in taking advantages of AI in a wide array of products.
Machine learning can take some time to understand user patterns. The system evolves the more it is used by its user.
Google Music Play is available for $9.99 in the United States from the Google Play store. Customers do not have to pay anything extra to benefit from the new services. Google says that it will be rolling the new service for iOS, Android and the web starting this week. The revamped Google Play Music will be available in more than 60 countries.
