T-Mobile is at it again. This time, the company is setting its sights squarely at AT&T. The Un-carrier is focusing on AT&T's earnings report, and the company made fun of it by coming up with a drinking game.
Over the past couple of years, T-Mobile has made some radical moves in the wireless space, and it has everything to do with CEO John Legere's refreshing sense of humor and wit. However, there are times when he takes it too far, and he surprisingly does a lot of things other CEOs would never dare to attempt.
Legere views the likes of Verizon and AT&T as a duopoly in the wireless industry, and as such, his company is at war. Legere had badmouthed both carriers several times before on Twitter, and even Sprint has fallen into the flames of this interesting CEO.
Recently, Verizon released its earnings call, and T-Mobile jumped right on it. T-Mobile also jumped on Verizon's recent colorful balls ad with a take of its own, complete with a #BallBusterChallenge. Now the Un-carrier is doing the same to AT&T, and it has nothing held back.
The AT&T earnings call drinking game sums up what Legere thinks of AT&T quite well. The game suggests that the company has more love for accountants and lawyers than for its own customers. It also said that AT&T fears the might of T-Mobile and its rise to stardom.
The game is part of an infographic, and it began innocently enough with jabs here and there. It then took an interesting turn, one that had us wondering: who are the comedians at T-Mobile? The infographic mentions AT&T's reference to Donald Trump and Mexico - something we're almost sure won't sit well with some folks. It also calls out AT&T CEO Randall Stephenson by saying he couldn't stand the pressures of being a member of the growing tech industry.
As the infographic comes to an end, it begins to transform into something seemingly ripped off of an SNL script. You see, T-Mobile suggests that AT&T's logo resembles the Death Star and that the company lacks a heart. Furthermore, the infographic insults AT&T by saying the commercial entity Lily is a huge upgrade when compared to the current CEO. Now isn't that a burn of epic proportions?
It should be interesting to see how AT&T and Verizon respond in the future, but we're 100 percent sure that John Legere and his team of comedic warriors are well prepared to hold down the fort and hit back hard if needed.
