Tim Cook Thinks iPad Pro Will Spell Doom For Windows Notebook And Desktop Industry ... But Not Mac

The iPad Pro is designed to be a "replacement for a notebook or a desktop." That's according to Apple CEO Tim Cook. The iPad Pro combines the tablet with a keyboard and stylus the way the Microsoft Surface device does.

The Surface Book, however, is "diluted" for attempting to be both a tablet and notebook, really succeeding at neither, Cook believes.

Macs and PCs Not the Same

The Apple CEO was only referring to posing a threat to Windows-based products, of course. Not the Apple Mac range.

"We don't regard Macs and PCs to be the same," stated Cook in an interview. "What we've tried to do is to recognize that people use both iOS and Mac devices."

It seems as though Cook sees the iPad Pro replacing Windows-based PCs, but not the Mac.

As a company, Apple has been focusing on features, such as continuity, which help iOS devices and OS X devices work together rather than replace each other.

No Hybrid MacBook-iPad in Sight

According to Cook, consumers don't really want a device that combines a MacBook with an iPad. Apple doesn't want to try this MacBook-iPad hybrid because the company is worried that neither of the experiences would be as good as what the consumer wants.

Apple wants to make the best tablet and the best computer and, by combining those, compromises would need to be made.

iPad More Productive?

The iPad Pro itself is being marketed as much more productive, with users able to buy a keyboard and a stylus to use along with it. While the iPad Pro may not totally replace the notebook, it certainly helps blur the lines between the two.

Via: The Verge

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