Customers that own Motorola phones that have damaged or broken screens can have their screen replaced for free.
The free screen replacement, which represents a value of $175, is a great service offered by Motorola that the company has not made a big fuss about. The service is a great advantage for smartphone owners that have accident-prone lifestyles.
Motorola is offering Moto X, Moto G and Moto E owners a one-time, free-of-charge screen replacement. However, the condition is that the phone should have been purchased directly from the website of Motorola.
Android website Phandroid said that a Motorola customer service representative confirmed the validity of the service, and reiterates that the perk does not apply to Motorola phones that were purchased from other stores and retailers.
In addition to the confirmation, the representative also said that the free screen replacement offer will also be extended to Motorola's upcoming Moto X+1.
Motorola phone owners that wish to avail of the service may do so by contacting Motorola's Return and Repair Center.
Motorola's unannounced perk for its phone owners was discovered after the announcement of the HTC Advantage, a perk offered to HTC One M8 owners that similarly promise free replacements for damaged or broken phone screens. A search among all phone manufacturers revealed that HTC is not the only company to be offering this kind of service.
It is clear that the preference of customers on which smartphone and brand to buy extends beyond the specifications of the phone to include excellent customer service. Motorola's free screen replacement, which the company offers without much fanfare as if the offer is a regular one, shows the company's commitment to providing its customers with not just a great product, but also with an exceptional user experience.
Motorola's offer of a free replacement for broken screens puts the customer support of other mobile phone manufacturers under the spotlight. Apple, for example, took over a year to acknowledge a faulty sleep/wake button for iPhone 5 models released before March 2013. The company only recognized the issue and announced a free replacement of the button for affected models in April.
An image for the Moto X+1, the company's follow up to the Moto X, was leaked in May. The phone is rumored to have a 5.2-inch 1080p display, but no other specifications are known yet. The Moto X+1 will most likely have a released date late in the summer.
