In an aim to make the whole air travel experience smoother and more hassle-free, Baubax LLC launched in July its crowdfunding campaign on Kickstarter that needed $20,000 to help its travel jacket - touts to boast of 15 features - bring to life. While it did not reach the $20,000-target, it raised a whopping $9 million, however, making it the most successful clothing campaign, not just on Kickstarter but in the history of crowdfunding.
Specifically, the campaign has already generated more than $9,192,055 pledged by 44,949 backers, as stated on Kickstarter, as of this writing.
"I knew we had a great idea, that we'd maybe get a million or two, but never $9 million," said entrepreneur Hiral Sanghavi, the creator of what the press say the world's best travel jacket in the history
"She works on the West Coast and I'm studying for my MBA at the Kellogg School of Management [at Northwestern University in Illinois]," Sanghavi said, referring to his wife. "It's a long flight and I'd forget to take my neck pillow and buy a new one at the airport."
Reports indicate the jacket's tag price starts at $160 (plus taxes/shipping). It comes in four various styles, including blazer, sweatshirt, windbreaker, as well as bomber.
Though it's specially designed to target air travelers, the company claims it can also be used for any kind of travels.
A few of the jacket's amazing features include a hood which boasts of an inflatable neck pillow as well as sleep mask; a passport pocket; earphone holders; a drink pocket which can house a can of soda; gloves that extend from the sleeves; a one-inch telescoping pen - doubles as a stylus - that extends to four inches; an easily accessible sunglass holder in a pocket; a built-in microfiber cloth which can be used in cleaning sunglass lenses; a 10-inch pocket to carry any full-size tablet; and hand warming pockets for extra warmth.
According to reports, those who wish to have this jacket will already get one this month. Other orders will be shipped in November - just in time for the holiday travel season.
BauBax LLC is a Chicago-based product design company that manufactures and designs creative various lifestyle products.
