However large you think Facebook really is — it's just a little larger than that. This week, the giant social media company reached a new milestone, with a billion people logging on in a single day.
According to Facebook's Q2 results, the company does touch close to an average of 968 million logins daily, but nothing over the big 12 zeros. CEO Mark Zuckerberg announced the good news through a Facebook post on Thursday, saying, "On Monday, 1 in 7 people on Earth used Facebook to connect with their friends and family."
Although Zuckerberg didn't give any more details on the breakdown of this number, it might be safe to say that the surge could have come from an increased number of people accessing the service through mobile devices. Facebook's new Internet.org project — aimed an providing Internet service to under-serviced and developing markets like Kenya, India and Colombia — could have been a vital factor as well.