Mozilla will begin rolling out the Suggested Tiles feature in Firefox, which offers users recommended sites based on pages they have visited, starting this summer.
The tiles will appear in Firefox for Android, Firefox Marketplace and other Firefox-related software, but Mozilla did not offer a specific list of apps that would see the new feature.
"Suggested Tiles is an advertising experience that delivers content recommendations that are relevant for the user in a transparent way while at the same time respecting their privacy, and giving them complete control over the experience," said the company in a statement.
Suggested Tiles comes at a time when Mozilla is looking to make more money from Firefox, which hasn't really made the company too much money to date. It is likely that Suggested Tiles could very well boost the company's income through advertising.
Now, when users first open a new tab, they will be shown information about what different tiles are and where they lead, as well as a reminder about the fact that if users do not like the new tiles, they can simply turn them off.
Of course, the news will likely cause some to worry about privacy, considering the tiles are shown based on other pages that users have visited. Despite this, the company has ensured that it will be limiting the information that it collects.
The news also comes shortly after Mozilla announced that it would release a version of Firefox for iOS, news that is surprising due to the fact that the company has long said that it would never release its popular web browser to iOS. This is because Apple does not allow Mozilla to use its own web engine.
While the iOS version of the software won't use Mozilla's internal technology, it will offer users a number of new features likely to appeal to users, such as support for multiple Firefox accounts, bookmark syncing and so on.
The move for Mozilla to expand Firefox is likely due to the drop in users of the Internet browser. On desktop, Firefox currently only has an 18.27 percent market share while Microsoft's Internet Explorer has a 19.85 percent market share and Google Chrome has a massive 52.96 percent market share.
Of course, a release of Firefox on iOS isn't Mozilla's only concentration on mobile. The company has also released its own mobile operating system in Firefox OS, which is based on its web browser technology. However, for Mozilla, Firefox has not really taken off anywhere near as much as the company might have liked.
