Mixing different experiences together usually requires owning a virtual or augmented reality headset, but the latest partnership between Disney, ESPN, and the NBA is changing the tune of the iconic Christmas Day games. This upcoming special broadcast is called "Dunk the Halls," and it will feature some of the most iconic animated characters from Disney to join the basketball game.
A massive roster of classic Disney animated characters are coming to the ball game which will also see the hardcourt transform into a renowned location found on the Walt Disney World as part of the experience.
Disney, ESPN to Transform NBA's Christmas Day Game This 2024
ESPN announced its latest partnerships to deliver a new kind of animated sports experience that will deliver a new kind of NBA Christmas Day game experience for families worldwide. This three-way partnership between Disney, ESPN, and the NBA is now looking to transform the regular NBA Christmas Day game featuring the San Antonio Spurs and the New York Knicks.
According to the release, this will be the first NBA game that will stream on Disney+, and it will offer a new kind ofvirtual presentation for the basketball action and offer a more family-friendly approach.
The NBA Christmas Day game in the animated format will air by Wednesday, December 25 at 12 PM ET which wouldbe available to watch via ABC, ESPN, Disney+, and ESPN+.
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'Dunk the Halls' is Making Basketball Animated in Real-Time
This special animated NBA experience is called "Dunk the Halls," and it is regarded as the first NBA game that willtake on a different form using Sony's Beyond Sports technology that will transform Madison Square Garden into Walt Disney World's Main Street USA found in the Magic Kingdom.
Each NBA player from the Knicks and the Spurs will have a unique animated avatar that will play on the special court, and it will feature a real-time animated broadcast of the Christmas Day game. Disney's Mickey Mouse, Minnie Mouse, Donald Duck, Goofy, and more will appear on the sidelines to cheer the players.
Immersive Sports Experiences Available Now
Turning sports into more than what it offers now has been developed over the years, and one of the many goals is to make it a more immersive experience not only for players but also for the audience. This was one of the speculated features that were rumored for the Apple Vision Pro as a way to tap into a new market where it will deliver enhanced sports streaming for all.
It is also known that the world of sports has been among the top focuses of the latest innovations that look to transform the experience and give users more than being on the sidelines to watch. For many years, teams have already utilized virtual reality (VR) training to help improve their athletes' performance, as well as innovations like 'Smart Stadiums' which offer improved fan service, advanced technologies, and more.
While there is no replacing the live experiences where users are physically present in arenas or stadiums, many technologies are looking to replicate the experience wherever users are helping cure the 'FOMO' (fear of missing out) feelings. NBA's Christmas Day game of the Knicks vs. the Spurs will no longer have parents and kids fighting over streaming, as "Dunk the Halls" will bring a slice of entertainment for all.