OmniWatch is expanding its digital identity protection services by introducing next-generation preventative measures driven by artificial intelligence (AI). This initiative aligns with its mission of making prevention as robust as the protection it offers in today's landscape, where scams are becoming increasingly sophisticated and complex, making OmniWatch a visionary in an industry dominated by outdated, reactionary measures.
The company is known for providing customers with multifaceted digital protection services, including device security with antivirus software and VPNs to identity monitoring with 24/7 alerts that track credit activity and flag suspicious movements. It also gained traction with its scam protection insurance, which addresses the gaps created by traditional identity theft insurance.
OmniWatch Premium offers up to $25,000 in scam protection insurance, reimbursing users for losses if they're tricked by social engineering schemes, phishing attempts, and other deceptive tactics. Committed to providing full-circle protection, it has also improved its platform to become prevention-focused.
The forward-thinking firm will be introducing scanning tools that can automatically analyze incoming emails and text messages, detect scams, and provide real-time alerts about potential threats. Users will be able to upload suspicious messages, links, or phone numbers directly to the platform.
OmniWatch's AI algorithms will then provide an immediate risk assessment to evaluate the content for common red flags, such as requests for funds, unusual sender information, or specific tactics used by scammers. This service is initially focused on Gmail, but it will soon extend to other major email providers and include text message platforms, including Android SMS and WhatsApp.
OmniWatch collaborated with specialized developers to employ cutting-edge technology that uses their proprietary algorithms utilizing AI for scam detection.
The AI can recognize patterns and details in scammers' behavior. It learns from established scam techniques, such as phishing emails and caller ID spoofing, and monitors variations in these techniques to offer real-time, tailored protection for each user.
For example, a scammer may mimic an email from a well-known retail company to urge the user to confirm personal information. OmniWatch's AI examines the sender's domain and message content and cross-references it with known patterns to immediately detect threats.
Besides protection, the innovative company is dedicated to educating users about their digital footprint. OmniWatch acknowledges the existence of publicly available data. It, therefore, aims to show users exactly what public personal information is accessible online and guide them on practical ways to mitigate risks tied to this exposure. It shifts away from typical data removal services that can give a false sense of security.
These groundbreaking advancements are bound to propel OmniWatch to the forefront, changing what it means to be protected in the modern digital age. It remains committed to providing a preventative approach that's lacking in the landscape to give users peace of mind amid rising cases of digital deception and fraud.
"We've seen how fraud and scams become more and more sophisticated. Our initial services protect people falling victim to threats, but we knew it was time to innovate and develop solutions that leverage AI and proprietary tech that can anticipate and prevent risk. Users will then gain a stronger sense of control over their digital security, which would give them peace of mind," says Kit Fach, OmniWatch's Product Manager.
