TechCEO: Globe President Ernest Cu, the Man Who Carved New Paths for Filipinos' Digital Enablement

Ernest Cu knew there was a need to modernize the IT infrastructure in the Philippines.

Ernest Cu, President and Chief Executive Officer of Globe, has been recognized as the Best CEO in Telecom in the Philippines by The Global Economics Limited.

This prestigious award acknowledges his exceptional leadership and ability to drive significant growth and transformation within the company.

Get to Know Ernest Cu

TechCEO: Meet Globe President Ernest Cu, the Man Who Carved New Paths For Filipinos' Digital Enablement
With several companies falling off during the pandemic, Globe is one of the most sustainable in the Philippines under the leadership of CEO Ernest Cu. Globe

For those who don't know, Cu has been serving Globe as the Director since April 2009. His long tenure in the said position was extended when he became the CEO during the same time.

Since then, he envisioned transforming the telecom industry in the Philippines to have a "sweeping transformation" towards modernization.

Apart from that, he has been the leader in outperforming the industry growth of the company thanks to the core values that he has always treasured. Across several brands, Globe has been a game-changer when it comes to product innovations and work culture.

Interestingly, he was the CEO of SPi Technologies spanning 1997 to 2008. From here, he has been recognized as one of the founding fathers of BPO in the country.

Although he was quite new in his position back then, Cu managed to win the Philippines' Best CEO by Finance Asia. He In 2017, he took home the same award and received CEO of the Year in 2012 courtesy of Frost & Sullivan Asia Pacific.

For those curious about his educational background, he graduated with a BS in Industrial Management Engineering degree from De La Salle University in 1982. It was in Kellogg when he completed his Master's in Business Administration in 1984.

Cu's Accomplishments at Globe

Cu joined Globe in 2008 and has since spearheaded its transformation into a leading digital solutions platform. Under his visionary leadership, Globe has achieved remarkable success, solidifying its position as a formidable force in the industry.

"The Global Economics Awards program serves as the epitome of the perseverance and credibility of its recipients. We recognize the best market players in the realm of their business," the publication said of the program which aims to inspire businesses to be more competitive.

Recognition from The Global Economics

The Global Economics, a UK-based news magazine, identified Globe as a business enterprise that prioritizes a positive work culture. Despite the challenges posed by the pandemic, Globe demonstrated resilience and achieved sustained top-line growth in the first quarter of 2023.

Financial Performance and Network Investments

Globe's financial performance has been impressive, with a 4% consolidated revenue growth by the end of March. The company's strategic investments in network infrastructure have also played a crucial role in its success. Globe has spent a significant amount on capital expenditures to enhance its network capabilities.

Purpose-Led Transformation

Cu's leadership has been instrumental in guiding Globe towards a purpose-led transformation. The company is now focused on providing digital solutions to help Filipinos adapt to the changing landscape brought about by the pandemic.

Awards and Recognition

Ernest Cu has received numerous accolades for his exceptional leadership. He has been recognized as Telecom CEO of the Year, Asia's Best CEO, and Best CEO by various organizations.

Cu's dedication to excellence has earned him a place among the most influential telecom leaders worldwide.

Joseph Henry
Tech Times
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