OpenAI Collaborates with Financial Times to Enhance AI Models, Reader Experience with Exclusive Journalism Training

In its most recent collaboration with a media outlet, OpenAI has partnered with the Financial Times to train its AI models using the publication's journalism.

Through this arrangement, OpenAI aims to enhance the capabilities of its AI models by leveraging high-quality journalism.

OpenAI, Financial Times Partnership

OpenAI has announced a partnership with the Financial Times to train its AI models using the publication's journalism. This collaboration marks the latest deal between OpenAI and a media organization.

Through a joint announcement, the Financial Times and OpenAI revealed their intention to utilize the publication's content for training AI models and jointly develop new AI products and features to benefit the publication's readers.

Additionally, ChatGPT will attribute and link back to the Financial Times when incorporating information from the publication in its responses.

Financial Times CEO John Ridding emphasized the importance of AI platforms compensating publishers for using their content, stating that the Times remains committed to human journalism.

However, neither company disclosed the financial details of the agreement. Earlier reports from The Information suggested that OpenAI offers publishers an annual licensing fee of between $1 million and $5 million to utilize their content to train AI models.

The effectiveness of generative AI hinges on the quality of the training data utilized to develop its models. Currently, AI firms have been extensively gathering data from the public internet, often without creators' consent, in a continuous quest for fresh data sources to maintain the relevance of their generated outputs.

Employing news content for AI training is a viable approach in this endeavor. However, several publishers are reticent to provide their content freely to AI firms.

Notably, The New York Times and the BBC have taken measures to prevent OpenAI from scraping their websites.

Entering Financial Agreements

Consequently, OpenAI has been entering into financial agreements with prominent publishers to ensure the ongoing training of its models.

In the past year, the organization collaborated with German publisher Axel Springer to train its models using news content from Politico and Business Insider in the US and Bild and Die Welt in Germany.

Additionally, OpenAI has established partnerships with other major news outlets, including the Associated Press, France's Le Monde, and Spain's Prisa Media.

Accessing content on the Financial Times typically requires a monthly subscription starting at $39. However, with its collaboration with OpenAI, critics argue that the publication bypasses its paywall for the broader public by utilizing generative AI.