Google has recently revamped its AI chatbot, previously known as Bard, and rebranded it as Gemini. The company is also rolling out an app for Android.
This shift signals Google's aggressive foray into advanced artificial intelligence, accompanied by a subscription model designed specifically for US users.
Gemini: What You Need to Know
Gemini represents a significant step forward in Google's AI ecosystem with the introduction of Gemini Ultra 1.0, the pinnacle of Google's AI capabilities.
Google says Gemini Ultra 1.0 is 'more capable at reasoning, following instructions, coding, and creative collaboration', and it also comes with a slew of advanced features.
The subscription model, called Gemini Advanced, is priced at $19.99 per month and includes access to the powerful Ultra 1.0 AI model, along with 2TB of cloud storage. Gemini Advanced is available in English in 150 countries as of Thursday.
This move by Google signals a shift towards offering premium AI services to consumers, competing directly with Microsoft and OpenAI in the growing market for paid AI subscriptions.
As The Verge points out, the rest of the changes to Gemini are primarily about branding. Google will no longer use the Bard name, but its chatbot will continue to work as usual.
Gemini's integration into popular Google services such as Gmail and Google Workspace further enhances its appeal, potentially replacing Google Assistant as the default assistant for users who opt for the new AI subscription.
Google says Android users can set Gemini as their phone's default digital assistant by accessing it via an app, the power button, or saying "Hey Google."
Gemini's Impressive Features
Gemini Advanced boasts various features, including advanced coding capabilities, logical reasoning, tutoring functions, and creative collaboration tools.
In blind evaluations, Gemini Advanced with Ultra 1.0 has emerged as the preferred chatbot among leading alternatives, highlighting its superior performance and versatility.
Despite these advancements, Google ensures that a free version of Gemini, known as Gemini Pro, remains available to all users. Powered by Gemini Pro 1.0, this version offers basic AI functionalities for those who prefer not to subscribe to the premium service.
The rebranding of Bard to Gemini reflects Google's commitment to simplifying its AI offerings and providing users with a more cohesive experience. The updated interface and navigation of gemini.google.com aim to enhance user accessibility and engagement with the AI platform.
What's Next?
Looking ahead, Google plans to expand Gemini's capabilities further, including adding multimodal features and deeper data analysis capabilities.
Reuters reports that Product Lead Jack Krawczyk confirmed that Gemini's smartphone rollout began in the United States and will expand internationally next week to Asia-Pacific, Latin America, and other regions, with additional language support in Japanese and Korean.
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