Social media is a rapidly changing network of online platforms that leaves most users, and even most marketing professionals, needing clarification and direction. It is compounded by the rise and fall of different platforms, a strange tide that has consumed sites like Vine and given rise to new mainstays like TikTok. Even the rocky shoals of X (formerly Twitter) and Instagram, once so dependable, are often swept by reshaping winds. Fortunately for influencers and celebrities, experts like Jens Peterson of advertising agency Asano Media are ready to take the helm.
Jens is different from the rest of us. He gets it. Where most social media users can only watch trends with surprise and ponder the depths of an algorithm beyond their understanding, Jens can predict and map what is coming and plot his course and the courses of his clients with unique confidence. "I've been creating millionaires through digital marketing for years. Since the Vine days," Jens says. "I started in tech, and by putting my understanding of tech and digital marketing together, I got returns other marketers in the industry dream of." He did work with notable figures like DJ Khaled and Tayler Holder. Jens also managed model Charly Jordan from 200,000 to 1.4 million followers.
Jens and Asano Media start with a consultation to develop a personal branding strategy, a tailored approach that focuses on a client's specific goals and what works in their industry. In the case of a celebrity like Charly Jordan, a complete suite of services can be used, not the least of which is media placement. Jens has a talent for getting his clients featured in popular media and the help of Asano Media's network of industry connections. Charly Jordan already had the professional skills of a top model, but it took Jens and his ad agency to ensure the world knew that.
The unique needs of social media also come with the opportunity for influencer collaborations. Jens knows well that his clients want to go where their market is. He helps his clients tap into existing customer interest by involving those personalities that most influence that interest. Tapping into an already-engaged audience can turn a person into a known name with shocking speed.
"Unlike 99% of ad agencies, I've actually done it. Not just for clients, but for myself as well." Jens is talking about his other companies. Asano Media is not his first. He grew and sold more successful companies in his early 20s than many entrepreneurs ever will. Even now, Asano Media is not his only company. "As a co-owner of VerfiedBlu.com and InInfluence.com, we've helped over 50,000 customers build an online presence and done over $15 million in sales." If that is not a proven track record, nothing is.
"We want to share in the success we've found and help others find it as well," Jens says, who set a goal for Asano Media to help 10,000 businesses grow ten times their size within a year of working with them. You can find Jens Peterson on social media at Instagram.com/jenspeterson, and his businesses are at AsanoMedia.com, VerifiedBlu.com, and InInfluence.com.