Venture Studios: Redefining The Workflow of Web3

People Using Computers at Work
Mikhail Nilov

New Techniques

The nature of the ever-evolving Web3 landscape requires changes in how teams work together and what tools they use. While packages of tools and dedicated environments are ubiquitous in the tech sector, they are often geared towards a centralized workflow based around a constrained team. As the industry matures and adopts the Web3 approach of decentralization and collaboration, this has necessitated a change in how projects are designed and led, and what tools are needed to support them.

Web3 Workflows

In this space, a new kind of organization, the Venture Studio, has emerged to leverage these changes. Venture studios can be thought of as startup workshops, they are made up of experienced developers and leadership and work to bring new enterprises to market in a similar way to a tech incubator. However, venture studio teams take a more hands-on approach to their projects, letting the team experiment and continue to build their own experience.

Sergei Lagutenko is a co-founder of yard [hub], a venture studio that specializes in Web3-based solutions. Their portfolio of projects ranges from education tools to car rental, and several award-winning video games.

His team has worked to integrate and expand Web3 technologies into a wide spectrum of conventional and emerging applications. The structure of the yard [hub] studio facilitates developers to build experience across multiple projects and create a deep knowledge base to draw from.

Having served in several founding and executive positions, Sergei has built his career by matching emerging technologies with market needs. As he approaches two decades in the tech sector, he reflects on how the workflows have changed, and what direction they might take in the future:

"Balancing innovation with careful decision-making is one of the challenges that comes with leading in the tech sector. Taking bold and decisive action based on experience and

intuition can be appealing in the heat of the moment, but should be supported by established and carefully considered evidence.

Even as the founder of an organization, we should also consider the experience and viewpoints of our teams, allowing them to assess situations and make their own calls. While the leader holds the ultimate responsibility, we also have to allow our teams to develop their own skills and analysis, guiding them as they develop in their careers in the industry.

By using data as a tool to inform the process, while maintaining enough agility in the organization to react quickly, studios can make tactical leaps while maintaining a steady strategy."

Disruption and Decentralization

Decentralizing aspects of the workflow allows for the automation of activities like payment processing through Smart Contracts and has security features like encryption baked into their foundations. This also allows for solutions like decentralized data storage, letting developers store and access data across a distributed network of machines that ensures multiple concurrent and up-to-date backups are always available.

By using decentralized networks of autonomous programs, developers and their collaborators can also link these systems into project workflows. Letting them take on some of the administrative burden and allow developers and project leaders to focus on refining their product.

yard [hub] has used several approaches to build their projects, including the use of smart contracts to reward users who make progress on their Alma education platform for transparency and trust. Similarly, through the use of digital tokens, Car Bar allows customers interested in luxury cars to purchase flexible rental opportunities that can also be exchanged with other enthusiasts.

Small Steps and Big Leaps

As the tech sector continues to develop new frameworks and methodologies to serve the demands of users, this will continue to encourage developers and organizations to evolve and adapt. If envisioned correctly, this will give developers, and eventually users, access to innovative and emerging technologies.

Expanding on these changes, Sergei Lagutenko of yard [hub] added:

"We are currently seeing great trends, but they are not without complications. Regulation and restriction on encryption technology, and the anxiety many business leaders feel about Artificial Intelligence, it is more important than ever to show how new technologies can benefit all aspects of the global society"

Throughout these changes, tech leadership and strategists will be at the forefront of guiding the industry toward new potentials. Both through their presence on the global stage, and through their development teams and industry partners.

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