Top 5 Best White Label Website Builders in 2023

Domenico Loia / Unsplash
Domenico Loia / Unsplash

You probably own a web agency, and you're looking for ways to scale your business and supercharge your revenue by building unique websites for your clients. However, you lack the technical knowledge required to create professionally-made websites. In this case, a white label website builder can be your best bet.

What Is White Labeling?

What exactly is white labeling? White labeling refers to a process that involves reselling a product or service created by another company. It enables brands to purchase from a manufacturer and rebrand the product or service as their own. This market strategy is used by agencies, freelancers, and resellers alike.

What Is a White Label Website Builder?

A white label website builder refers to a type of software that allows you to build and customize websites for your clients without the need to write any code. With a white label website builder, you have the freedom to use your logo and identity while hiding the web-building solution you are using.

3 Major Benefits of Using a White Label Website Builder

The benefits of using a white label website builder are as follows:

1 Cost-effective

    Creating a website from scratch can cost you a lot of money. It involves a list of time-intensive processes from planning, designing, development, testing, and debugging. These laborious steps will require hiring a web developer, who often comes with a hefty price tag.

    An excellent white label website builder can lessen the cost of hiring an expert. With a white label website builder, all you need to worry about is deciding the kind of website you intend to create, customizing the design of your website, and replacing all the branding elements to make it your own.

    2 Highly-scalable

      Website building is a fast-paced industry. It involves an ever-growing and ever-changing world of web design trends, SEO practices, and security standards. To keep up with these industry standards, a website must be scalable enough to offer up-to-date visual designs, manage traffic flows, keep track of SEO standards, and implement security parameters all at the same time.

      Although you can manage these things in-house, doing so may require hiring additional people to maintain it.

      Fortunately, there are highly scalable options like a white label website builder that you can easily expand as your business grows. A white label website builder offers highly customizable and scalable solutions that provide better speed and optimization.

      3 Access to a wide range of specialized tools

        Specialized tools such as a web hosting provider, database management solution, and HTML, CSS, and JavaScript frameworks are valuable for creating a website. They make the job easier by providing the support you need. However, these tools are expensive, not to mention the technical knowledge required to operate them.

        Luckily, a white label website builder comes with everything you need to build a website, from design templates to SEO tools. It handles the technical side of website building, allowing you to make customized websites for your clients even without coding skills.

        What Is the Best Software to Create a Landing Page?

        Out of all the best landing page builders in the market, how do you choose the right one for your business? To help you make a sensible decision, here are the top 5 best landing page builders in 2023:

        #1 Brizy.io

        Brizy.io
        Brizy.io

        Brizy.io is a leading white label landing page builder that offers a complete solution for website building. With Brizy.io, you can easily create and sell professionally-made websites without incurring the costs of building a platform or the overhead costs of hiring a web developer.

        This white label website builder enables you to provide top-notch web-building services under your brand without revealing the technology and source code you are using. It is an excellent tool for business owners, marketers, freelancers, agencies, hosting providers, and SaaS enterprises.

        Brizy.io is 100% customizable, allowing users to replace all essential branding elements, including builder name, domain URL, support link, builder logo, project subdomain, and About link.

        Brizy.io is a highly-customizable white label website builder created by the same people behind ThemeFuse, a WordPress themes store that offers stunning and high-quality WordPress themes and templates. With 12 years of industry experience, Brizy.io boasts a whopping 950,000 clients worldwide with 3.9 million downloaded themes and plugins.

        It offers all the resources needed to hit the ground running, from initial setup and installation to learning courses. Brizy.io also provides users access to their Facebook community and YouTube channel on how to leverage this landing page builder to optimize a website.

        This drag-and-drop white label website builder enables you to create custom websites in just a few minutes. You can start with a blank page or choose from Brizy's 100+ pre-made templates. It also comes with a myriad of global colors and fonts to help you strengthen your branding. With Brizy.io, you can instantly create a fully-responsive website by choosing from over 36 powerful elements.

        Why Brizy.io?

        • 100% White Label Website Builder

        Brizy.io comes with all the features you need to create white label websites. Brizy's white label solution enables agencies and freelancers to build high-quality websites minus the incurring costs of developing a platform. With Brizy, you can brand the builder as your own. Clients will only see and edit their websites with your visual builder.

        Unlike other landing page builders, Brizy.io features a Role Manager functionality. This enables you to grant or limit client access, giving you granular control over what the outside would look like.

        • Ease of Use

        Brizy.io enables easy, fast, and no-code website building. Alongside its clutter-free interface, a wide range of pre-made templates, and drag-and-drop elements, Brizy can also speed up your productivity with its unique Global Styling function. This feature lets you change colors and typography across your websites with a single click. With the Global Styling feature, Brizy.io allows you to build a highly-customized website in seconds instead of hours, 8x faster than other leading landing page builders in the market.

        • Turnkey Reselling Solution

        1. Unlimited Hosting - Brizy.io offers an all-inclusive SaaS platform with unlimited hosting, traffic, and storage.

        2. SSL Certificates - All projects hosted on Brizy can take advantage of free SSL.

        3. CDN Infrastructure - Brizy.io also provides high-performance CDN for free to ensure optimal loading speed.

        4. Updates and Maintenance - With Brizy.io, you can focus on growing your business as they handle updates and maintenance.

        5. Backups - Brizy's Automatic Backup function backs up everything every second so you can't lose any of your projects.

        Advantages

        • Ease of use

        • Responsive and Mobile-optimized, out of the box

        • Integration with Mailchimp, Zapier, Drip, and more

        • Available as a Cloud platform, WordPress plugin, and On-premise solution

        • Turnkey solution for reselling

        • White label available

        • Extensive APIs

        Disadvantages

        • No third-party API is available

        • No eCommerce in Brizy Cloud yet (in the works)

        Pricing

        Users can get Brizy.io for 30% off for a limited-time offer by using code: 55D0AE10 in the shopping cart by 1st of June 2023.

        Personal - $34 instead of 49 per year

        Freelancer - $69 instead of $99 per year

        Agency - $139 instead of $199 per year

        #2 ClickFunnels

        Click Funnels
        Click Funnels

        ClickFunnels is a marketing funnel software and landing page editor that enables users to build a website with zero coding skills necessary. It offers fast page loading speed, allowing you to design and develop websites faster for more conversions. This fully-customizable, drag-and-drop landing page builder comes with dozens of unique web page templates that are easy to use and implement.

        ClickFunnels' landing page editor is easy to use, allowing you to quickly and effectively create opt-in pages, forms, and other sales pages. It can be used for upselling, cross-selling, and down-selling. With ClickFunnels, you can get sales-oriented functionalities that can help you drive more leads and revenue.

        Check open rates, conversion rates, click-through rates, and more. ClickFunnels provides comprehensive analytics and insights to give you a clearer view of what's working and what's not. Access to these data can help you better understand your audience and customize your efforts accordingly.

        Pros

        • 24/7 customer support

        • Drag-and-drop features

        Cons

        • Limited customization functions

        • Cheaper landing page builders in the market are available

        Pricing

        ClickFunnels offers a 14-day free trial.

        Basic Plan - $127 per month

        Pro Plan - $157 per month

        Funnel Hacker Plan - $208 per month

        #3 Instapage

        Instapage
        Instapage

        Create landing pages in minutes with Instapage. This excellent landing page builder offers an intuitive platform enabling users to build landing pages without a developer. It comes with 500+ easy-to-use layouts and templates to choose from that can help you create professional-looking websites in minutes. Instapage's cloud-based features allow you to launch campaigns faster while allowing real-time team collaboration.

        Instapage also features built-in testing and experimentation functionalities that allow you to deploy, test, and optimize campaigns all in one place. It has A/B testing tools that can help you optimize your website quickly for better performance. Instapage integrates with hundreds of industry-leading MaTech apps and tools such as Shopify, WordPress, Salesforce, Google AdSense, and more.

        With Instapage, you can create custom pages for every campaign and different audiences. This landing page builder has content blocks that you can easily save and reuse across all the pages on your website.

        Pros

        • Over 500 layouts are available

        • Reusable pages

        • Customizable widgets

        • Real-time visual collaboration

        Cons

        • Expensive for small businesses

        Pricing

        Instapage offers a 14-day free trial of their Build Plan.

        Build Plan - $299 per month / $199 per year

        Convert Plan - customized based on your needs

        Ignite Plan - flexible options

        #4 Unbounce

        Unbounce
        Unbounce

        Unbounce is one of the best free landing page builders for SaaS businesses, eCommerce, and marketing agencies. Over 15,000 marketers worldwide use Unbounce to enable enterprises to create high-converting landing pages without a developer needed. With hundreds of quick-launch templates, this landing page builder allows you to launch a campaign quickly and effectively.

        With Unbounce, you can create stunning web and mobile landing pages without writing any code. Its drag-and-drop functionality can help you combine elements to create effective web pages that convert.

        It features a page duplication function that allows you to save time by duplicating and editing your most successful landing pages. It also has a copy-and-paste feature that lets you duplicate elements from one landing page to another. There is no need to create elements from scratch.

        Founded in 2009, Unbounce has helped over 120,000 customers build unique landing pages for their brands.

        Pros

        • 100+ templates

        • Popups and Sticky Bars

        Cons

        • Comes with a steep learning curve

        Pricing

        Unbounce offers a 14-day free trial.

        Launch Plan - $79 per month instead of $99

        Optimize Plan - $116 per month instead of $145

        Accelerate Plan - $192 per month instead of $240

        #5 Leadpages

        Leadpages
        Leadpages

        Leadpages is a cost-effective landing page builder that helps businesses connect, collect, and close sales by allowing them to create easy-to-make landing pages. This excellent landing page builder will enable you to build high-converting websites without hiring web developers. With pre-built templates and code-free customization, Leadpages can help you develop professionally-designed websites without a single line of code.

        Used by over 40,000 small business owners, Leadpages enables enterprises to optimize websites for business growth. With a complete convention toolkit that includes popups, alert bars, checkout forms, and more, you can easily captivate your audience's attention at the best time possible.

        With Leadpages, you can get the insights you need through an easy-to-read analytics dashboard, real-time conversion tips, and A/B split testing. You can easily optimize all aspects of your marketing campaigns using these tools.

        To give you all the help you need in building attention-grabbing websites, Leadpages provide virtual workshops, coaching, and other free resources. You can also access hours of tutorials and courses to boost your marketing skills.

        Pros

        • Fast load speed

        • Mobile-responsive

        • Unlimited publishing

        Cons

        • Unlimited A/N testing is available only on a higher plan

        Pricing

        Leadpages offers a 14-day free trial.

        Pro - $74 per month

        Standard - $37 per month

        Best Landing Page Builders in 2023

        The best landing page builders are excellent tools that can help you build highly-effective landing pages that capture the audience's attention and convert them into buying customers. Brizy.io, a white label landing page builder, is an intuitive, easy-to-use, drag-and-drop builder that enables visual editing without requiring code.

        Unlike other landing page builders, Brizy.io allows users to brand the builder as their own-no need to spend years and money on creating a platform from scratch.

        Brizy.io is available as a WordPress plugin or as a Cloud platform. Book a free demo today. Click here for more details.

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