Maropost, a leading marketing automation and customer engagement solutions provider, has become a global tech giant almost overnight.
Founded by Ross Andrew Paquette in 2011, Maropost was created to provide businesses with a platform to streamline their marketing efforts. Despite some initial challenges, Maropost is now a trusted partner for thousands of businesses worldwide, and recently spearheaded not one but THREE major acquisitions within the last two years alone.
If the company's initial success can be attributed to its unique features and capabilities that set it apart from others in the marketing automation and customer engagement industry, its recent global successes can surely be attributed to Maropost's incredible drive and ambition - this is a company determined to grow at all costs.
The company has acquired several other businesses and technologies recently, including Neto, a leading Australian ecommerce platform, Retail Express, an Advanced POS software with outstanding omnichannel features, and Findify, a best-in-class AI-powered site search capability which also offers valuable merchandising, recommendations, and collections capabilities.
With its new additions, Maropost has become the only B2B and multi-channel ecommerce platform that provides an all-in-one solution for businesses looking to streamline their operations and grow revenue. Its platform ecosystem now includes MaroPay, Jetsend, InboxAware, Neto, Retail Express, and Findify, meaning Maropost now operates from hubs not only in Canada, but also across India, Australia, and Sweden too.
It's safe to say, then, that innovation is at the core of Maropost's success. As a forward-thinking marketing automation platform, Maropost is always looking to stay ahead of the curve and embrace emerging technologies.
This is further evidenced in the platform's commitment to expanding its Da Vinci AI - what is being referred to as the world's most functional enterprise artificial intelligence.
"Our machine intelligence technology is the culmination of all our past research and the logical next step for the future," explained Ross Andrew Paquette during the AI's launch.
"Although many products on the market claim to have cracked artificial intelligence, most are simply using automation disguised as machine learning. Maropost has created a truly cognitive algorithm that can experiment on, learn from, and adapt to the user all by itself. The more you use it, the more powerful it becomes."
With the recent advancements and increasing buzz around AI in the marketing industry, Maropost is well-positioned to deliver even more personalized and effective marketing campaigns for its clients. The company invests heavily in research and development to stay ahead of the curve and is committed to continually adding new features and capabilities to its platform to serve its customers better.
These factors have contributed to Maropost's recognition as a leader in the marketing automation and customer engagement industry, with multiple awards and recognition.
By investing in AI and other cutting-edge technologies, Maropost is not only keeping up with the latest trends but also setting the standard for what's possible in marketing automation. With a strong focus on innovation and the future, Maropost is poised to help its clients stay ahead of the competition and achieve their marketing goals in a rapidly evolving digital landscape.
