Have you noticed a trend toward automated videos on YouTube over the last few years? You've likely seen the faceless videos on the channels of some of your favorite creators. The man behind the trend is 22-year-old Caleb Boxx, Founder of Automate Channels.
The Gen Z wunderkind built his first website at 11 and had his first YouTube channel in his teens. He immediately noticed a gap in the market. He - and many other creators he knew - had far more video ideas than they had time to write, film, edit, and produce videos.
So, he dropped out of school and decided to solve the problem. He founded Automate Channels, a startup that helps YouTubers transition their channels to be automated. He quickly became a millionaire, a thought leader for passive income fans, and an influencer with over half a million Instagram followers.
Automation Takes Off
"Automate Channels is taking a business approach to the platform," Boxx explained, "People get into creating videos because they love it. But, when a channel relies on your face for years and years, it gets tiring. Even Logan Paul had to finally shift away from being the face of his own channel. It's challenging to show up every day and film your life and your face. I've found a way to solve that pain point for YouTube creators," he explained.
In launching his company, he realized that even some of the platform's biggest creators wanted what he was selling. He was soon teaching automation to YouTube's best-known stars, like Prestonplayz, who boasts 15 million subscribers.
His clients have told him they had long dreamed of stepping back from exhausting daily filming and concentrating more on the ideas they want to share. Today, Boxx employs a team of 200 freelancers who have assisted, in total, YouTube personalities with over a billion subscribers combined. He mentioned one client that made $44,000 in a month from the video megasite, while also getting $100,000 in ad revenue during the same period.
How Automation Works
When working with Boxx's company, students have several levels of instruction to choose from. They can be taught how to do it all themselves, sign up for a bit more hand-holding, or let the experts at Automate Channels do it for them.
"We start doing our market research by helping clients find the most profitable niche, followed by delegating talent and building a system. All the while, we offer clients both consistency and virality methods to help them generate revenue. In fact, we only profit from the ads displayed on YouTube," said Boxx.
Finding Freelancers
In the beginning, when Boxx struggled to make every YouTube video on his own, he came up with the idea of contracting freelancers to create faceless videos for him. Immediately, Boxx found himself making passive income monthly from each of his YouTube channels, which his freelancers had automated.
Today, Boxx works with a team of over 200 freelancers, which is just what he did in his early days when he would find specialists to help him on platforms such as Fiverr or Upwork.
"We manufacture 'faceless' videos on YouTube while outsourcing cost-efficient, online freelancers to create the content," explained Boxx.
Working with freelancers is a business technique that Boxx wholeheartedly recommends for Gen Z entrepreneurs since they don't have to fully employ anyone, they only need to contract for work as they have it. It also negates the need for messy hiring and firing.
"When you're just starting out and not sure how busy you'll be from week to week, hiring employees is too risky. Using freelancers is perfect. They are grateful for the work, and you often come across some insanely brilliant people that you can begin to work with in a more formal way, if you want to," he advised.
Mentorship and Mastermind
To take his automation mission even further, Boxx has recently launched a brand-new program run by automation experts. The mentorship mastermind program was designed to help clients learn how to utilize the video platform in the way that's best for them.
In the mastermind, students will get help in creating, developing, automating, and scaling their YouTube channels. Using the knowledge and power behind Automate Channels, enrollees quickly learn how to grow their audiences, make up to six figures, and make more content in less time.
"The program is for anyone seeking YouTube automation advice from legitimate industry experts who have 'been there, done that'," said Boxx. "There are many seemingly random 'gurus' who aren't giving people the right information because they don't fully understand and are just getting started themselves."
Instead, his tailored program is run by certified mastermind coaches who have also successfully automated their own personal YouTube channels, so the advice students get is straight from the source.
Boxx has revolutionized a global platform in just a short time, leading the way for other Gen Z disruptors, and we can't wait to see what he does next.
About Caleb Boxx and Automate Channels
Caleb Boxx is a founder of YouTube Automation, a business model that allows people to automate their YouTube channels creating passive income. Boxx has helped hundreds of content creators. To learn more about Caleb Boxx, please visit automatechannels.com
