YouTube Announces Expansion of Roll Out to its Live Stream Guests Feature Called 'Go Live Together'

As the company announced in its blog post, YouTube will be rolling out its live-streaming guest feature to more selected creators. The streaming platform also plans to expand this feature to the public in the future.

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ISTANBUL, TURKEY - MARCH 23: The YouTube and Netflix app logos are seen on a television screen on March 23, 2018 in Istanbul, Turkey. by Chris McGrath/Getty Images
(Photo : Chris McGrath/Getty Images)
ISTANBUL, TURKEY - MARCH 23: The YouTube and Netflix app logos are seen on a television screen on March 23, 2018 in Istanbul, Turkey. The Government of Turkish President Recep Tayyip Erdogan passed a new law on March 22 extending the reach of the country's radio and TV censor to the internet. The new law will allow RTUK, the states media watchdog, to monitor online broadcasts and block content of social media sites and streaming services including Netflix and YouTube. Turkey already bans many websites including Wikipedia, which has been blocked for more than a year.

'Go Live Together' Expansion

YouTube will be expanding "Go Live Together," its co-live streaming feature to additional selected creators, as the company announced on its Creator Insider Channel and in a separate blog post. Through this, creators will have the ability to co-stream with other creators using their mobile devices.

However, this feature will not be available on YouTube's desktop version, which is very similar to TikTok's live feature. Yet creators can schedule a live stream with a guest through the desktop version. As per the announcement, only one guest at a time can appear on an existing live. The stream feed of the creator will also show above the guest's camera.

TechCrunch reported that this feature will be rolling out to selected creators and will be having a "Go Live Together" button on their accounts. To start the stream, creators will be needing to enter further details such as title, description, monetization, settings, thumbnails, and visibility settings. Through the 'invite a co-streamer' button, creators will have the ability to choose among their co-creators for them to invite on their streams. If invited, an invitation will be sent.

As per the report, guest streams will also run pre-roll, mid-roll, and post-roll advertisements, and YouTube clarified that all of its revenue will solely go to the host creator. The streaming platform also plans to roll out this feature publicly as they are aware that the channel's visibility to guests is very important to the creator, as Social Media Today reported.

YouTube's Competitors

Other platforms have also launched a similar feature like YouTube's "Go Live Together." TikTok launched "Multi-Guest" last month, where hosts can go live with up to five people using a grid and panel layout. While Twitch also launched "Guest Star," where five guests can also be invited by the hosts.

The only difference between YouTube's feature to the mentioned platforms is it allows hosts to invite other streamers up to five people. While YouTube can only invite one, the feature might be expanded in the future as it is still in the early stages.

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Written by Inno Flores

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