Every day, new artists emerge in the music industry, their incredible talents paving for ageless music with unique lyricism and style. However, these newcomers often find it hard to break into the cutthroat industry due to the lack of proper relationships with producers, record labels and promoters. To ensure that they get the proper support as they launch their career in the music industry, Rich Fayden uses his extensive relationship to help them navigate the music industry and get the right people to recognize their work.
Rich Fayden is an experienced A&R coordinator with over two decades of experience in discovering musical talents. As a consultant and executive producer, he has collaborated with many well-known artists and record labels in the music industry. Discovering music talent and connecting them to industry leaders is something that Rich has done for years, and he is excellent at it. "I do this because no one ever did it for me. So I want to help get good music out there, to help cut through all the competition and the clutter that's out there now for burgeoning new artists to navigate," he says.
A dedicated music entrepreneur, Rich's journey into the music industry began in 1996 when he signed a record deal with Atlantic Records, one of the industry's most well-known American record labels. After signing the new deal, he started working with some music leaders like Max Martin, Rodney Jerkins, Diane Warren, and Brian Malouf.
With his ear for hit songs and deep industry relationships, the power player knew he wanted to do more for the unrecognized talents so he dedicated himself to scouting and discovering new talents and helping them connect the dots that would allow them to move closer to their goals. He implemented his plans in 2003 by using the emerging Internet platforms such as 'Talent Match,' which he created, along with 'MySpace' to find upcoming artists, from rappers to musicians.
His brilliant initiative laid the foundation for what would soon become a breeding ground for tomorrow's superstars, including many that he has been lucky enough to discover, like A-list artists Shawn Mendes, Jack Harlow, Halsey, Sam Smith, and Conan Gray, amongst others. Additionally, he worked with top-tier labels and brand name producers such as Dave Aude, Oak Felder, Ian Kirkpatrick, and The Monsters and Strangerz, to name a few.
As he says: "If I felt these artists had something extraordinary, I contacted them, then sent out their links and pitched them to industry executives who might be interested in their music. I was never looking to gain any fame for it; I just did what I could to help get these artists a fair chance to be heard."
In a music industry now dominated by streams and follower numbers, Rich Fayden continues to use his expertise and industry relationships to help new artists get their foot in the door to have a real chance of finding success.
Get to know more about Rich Fayden through his Twitter, Instagram, Spotify, and Website.