Starting as a brand on Instagram can be quite difficult. The very first thing that you need to do is get more followers on Insta quickly. But the question here is how?
Using bots or buying followers can increase the follower count, but will not do any good in the long run. This is because only the real people are valuable followers and can engage with your brand.
There are many other ways that you can improve your follower count. Although, many ways of obtaining free Instagram followers may be simple, they demand a significant amount of time and work and they do not promise thousands of followers.
There is a far easier approach to obtaining free Instagram followers, whether you are a completely new user or already have a few hundred followers. ProfileFollower always welcomes any questions that you may have about Instagram, and their team of experts in Social Media is highly skilled and is happy to help you to increase your presence on Instagram.
It is no secret that Instagram's business potential is expanding. A corporate account is followed by almost 90% of one billion active Instagram users, and there are 200 million-plus business accounts as well.
Unless you are renowned, building a large Instagram following takes plenty of effort and time. We will go through a few techniques in this post to help you get free Instagram followers.
Have a thoughtful marketing strategy
A well-defined plan is required to use any social media platform efficiently. Increasing your Instagram follower can be a very good place to start. However, having a large number of followers will not guarantee a successful Instagram account. Increasing your following should be a bigger strategy that ties to your business strategy and also social marketing goals.
Consider why you want to gain more followers on your Instagram. What do you want to achieve? Perhaps you would like to:
- Increase your brand awareness
- Boost your product sales
- Increase traffic to your website.
Keeping your account on Instagram consistent can help you stay focused on all these business-oriented aims. It will assist you in telling a captivating brand story that will entice new kinds of profile visitors and help you create a devoted following.
Which type of audience you are targeting?
You must ask yourself a few questions about whom you want to reach:
- What is their age group?
- Where are they living?
- What is their profession?
- How and when do they generally use Instagram?
- Also, what are their challenges and pain points?
Answering all these questions can help you create the correct type of content on this social media platform to reach the individuals most likely to follow you. Also, it will keep you focused on your target audience's desires, so you can regularly produce the kind of content that will entice them to stick to you in the long run.
Create your consistent brand story
Perhaps you want to pique people's interest by demonstrating how your product has been manufactured. To humanize your brand, give an employee's perspective. If you like to promote your brand as inspirational, you could show off your consumers' lifestyles or achievements.
It is critical to keep a consistent image and brand personality, regardless of your goals. People should be able to identify your posts immediately at a glance.
Use keywords to be found in searches
People must be able to find you first on Instagram before they start following you. There is not much searchable text on Instagram. Just the username and name fields can contribute to your search results.
Your username is Instagram handle. It is better to keep it uniform also with your other handles on social media, as this will help people locate you more easily. Use either your name or brand name that people will most likely be searching for while looking for your company.
Keep up to thirty characters and it can be almost anything you like. Although keyword stuffing will never be a good idea, using the most relevant term in your name field can help enhance discoverability through search.
Designate a certain content creator
Similar to your other accounts on social media managed by one or two persons, your Instagram account should also be managed similarly. Choose someone with Instagram experience who can "get" it if at all feasible, and make sure they stay up to date on every new feature.
If you are working for a large company, you may discover that many individuals want to have a say in what is posted. That is where a well-organized request or set of guidelines is helpful.
Follow the best photography and also editing practices.
The quality of the post is important on Instagram. A few terrible posts on Twitter could be forgiven, but any bad photo on your Instagram must be avoided.
Fortunately, you don't need to attend a photography class before you begin to be a decent Instagram poster. However, it will be good to get familiarized with basic techniques of photography techniques and also photo editing software.
You must adhere to the best photography practices, as Instagram is a mobile app, part of the content you share will most likely be seen on the mobile phone.
Consider investing in a professional photographer particularly for your Instagram photos if your budget allows, as this will raise your profile. Otherwise, all you will need is a smartphone with a few editing programs.
- Always focus on a single subject
- Embrace negative space
- Look for symmetry
- Find interesting perspectives
- Capture even a small detail
- Make all your followers laugh
You must also edit the photos before posting. Although Instagram provides some editing tools, they are frequently insufficient to create truly stunning visuals. Before you upload your photographs, you should run them through a minimum of one or two photo editing apps on your phone.
Consider using a consistent Instagram theme all across the feed so that anyone who visits your account the first time gets a proper sense of your business brand.
Final word
Well, whatever tips that we have discussed above are just the tip of the iceberg for obtaining free Instagram followers. Get in touch with ProfileFollower to get more creative ideas to increase your Insta followers.