Google's cookie pop up has been updated in Europe for both Search and its video-sharing platform, YouTube, which clearly explains how it works, all the while giving users a more customizable experience.
The new look of the cookie pop up banner of Google started rolling out in various cities and countries in Europe.
Google's Newest Cookie Popup
As per a news story by Android Headlines, Google and YouTube users based in France have already started seeing the new cookie pop up beginning earlier this April.
It should available to more YouTube and Google users in Europe as it is still rolling out as of writing.
Android Headlines noted that the new cookie banner shows tons of information about how Google uses cookies. The pop up appears wordy as the tech giant laid out what the "Accept All" option will do.
Meanwhile, according to a report by Ghacks, it also comes with a notable "Reject All" button, making it easier than ever to decline cookie collection.
Google Cookie Popup
Before Google rolled out its new cookie pop up in Europe, Ghacks said in the same report that the previous banner only had two options to choose from, either "Customize" or "I Agree."
That said, if users want to stop YouTube or Google from collecting cookies, there is no single "I Disagree" or "Reject" button. Instead, visitors have to go ahead and click the "Customize" button. But if you are in a hurry - the easier route is to select "I Agree," even if, in reality, you feel otherwise.
It is worth noting that when users choose the "I Agree" option, it should give Google full control as to which data it collects.
On the other hand, the "Customize" route lets users enable or disable several data collections, such as Search, YouTube History, and even ad personalization options.
New Google, YouTube Cookie Reject All Button
This time around, users based in Europe are in for a treat as Google is now giving them the "Reject All" button.
The new option should block all cookies while browsing, well, except for some that are deemed necessary.
The search engine giant said in its announcement that the new cookie option on both Google and YouTube is available for first-time visiting users or those who are browsing in Incognito mode on Chrome.
The new "Reject All" button is rolling out to the United Kingdom, Switzerland, and all of the European Economic Area member states.
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Written by Teejay Boris
