NuGene International, Inc./Livento Group LLC (OTC Pink: NUGN) announced today the launch of BOXO Productions, its new film and television production subsidiary.
The BOXO leadership team is led by industry heavyweights actor/producer Petr Jákl, former CAA agent Ara Keshishian and producer Martin J. Barab. Drawing on decades of experience working with some of the biggest names in Hollywood and international cinema, Jákl, Keshishian, and Barab will leverage their experience to bring BOXO premium entertainment to a global audience. BOXO team has already amassed a catalogue of star-studded, award-winning movies featuring Hollywood legends and Oscar winners like Al Pacino, Michael Caine, John Malkovich, Samuel L. Jackson, Pierce Brosnan, Ed Harris and others. Several major projects are in the pipeline of the company, including films starring Johnny Depp, Morgan Freeman, Cate Blanchett, Nicole Kidman, Gwyneth Paltrow, Edward Norton, Christian Bale, Brad Pitt, Bradley Cooper, Scarlett Johansson, and Dustin Hoffman, amongst many others. "We expect to generate approximately USD 50 million in global box office sales per movie over the next 3 years," says Jákl. With a production target of 6 Hollywood movie releases per year, BOXO is expected to bring an exponential increase in cash flow to NUGN.
BOXO's launch comes at a transformative time for the entertainment industry. Revenue from digital home entertainment services hit a record USD 101 billion in 2019 and reached similar heights in 2021 due to COVID-19-related increases in consumer demand for at-home entertainment. According to the most recent report from the Motion Picture Association, Theatrical and Home Entertainment Market Environment (THEME) reported a global rise to USD 328.2 billion in 2020 with subscriptions going beyond the milestone of one billion. The global THEME, excluding pay-TV, grew an astounding 24% in 2021.
"An independent film producer with truly global ambitions, BOXO aims to capitalize on this trend, delivering the next generation of world-class content to home and theatre audiences all over the world," says David Štýbr, CEO of BOXO Productions. BOXO plans to release 10-12 television series on Netflix and Prime Video in 2022. "Our passionate team, talented leadership, and extensive connections in the industry present us with a unique opportunity to position BOXO as a major player in the Hollywood and the home entertainment industry." Štýbr added. With all the right elements in place, it looks like 2022 will indeed be an exciting year for NUGN investors and movie fans alike.
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