Facebook and its affiliate Instagram are now facing another battle together as social media platforms. Several huge advertising companies and products, first connected with both platforms, are now withdrawing their businesses with the two giants. Here's why.
Here's why advertisers are now leaving Facebook
Since the issue of George Floyd's death began, several mass protests happened all over America. In the social media world, the same protests were also evident.
This issue was even stirred more when Facebook CEO Mark Zuckerberg fails to censor the U.S. President Donald Trump regarding its posts about 'glorifying violence' in the social media app.
"It is clear that Facebook and its CEO, Mark Zuckerberg, are no longer simply negligent, but in fact, complacent in the spread of misinformation, despite the irreversible damage to our democracy," said The North Face - owned by VF Corp., which also owns Vans and Timberland.
"We cannot stand by and be complicit to or complacent about the spread of hate, racism, and misinformation, and that is why we are supporting the Stop Hate for a Profit advocacy campaign, which calls for pausing advertising on all Facebook platforms in the month of July. Upwork will pause advertising on Facebook and Instagram as a part of this campaign," said Hayden Brown, CEO of the online freelancing platform Upwork.
As of now, Facebook hasn't yet responded to comments.
