SanDisk launched a new SD card that has the highest capacity in the world at present during the International Broadcasting Convention in Amsterdam on Sept. 11, the company said in a statement.
A world leader in terms of flash storage solutions, SanDisk rolled out its memory card 512GB SanDisk Extreme PRO SDXC UHS-I, which was designed to resolve the common demands of several industry professionals requiring the most innovative storage available that is needed when taking shots of 4K ultra high definition videos at 3840x2160 pixels, full high definition videos at 1920x1080 pixels as well as high-speed burst mode photography.
“As an industry leader, SanDisk continues to push the boundaries of technology to provide customers with the innovative, reliable, high-performance solutions they have come to expect from us,” said SanDisk’s vice president for marketing, Dinesh Bahal.
Bahal added that new technologies, such as the 4K ultra HD, push them to create new solutions on storage that have the capability to handle large file sizes. He also said the 512GB SanDisk storage is a remarkable advancement enabling professionals to save great amounts of content on one card without fail.
The new SanDisk card offers write speeds of up to 90 MB/s, a UHS Speed Class 3 recording speed to meet high resolution and real-world color as well as 4K ultra HD video that is stutter-free. It provides the capacity and speed required to support 4K ultra HD video recording, allowing users to capture great amount of content less any kind of disruption
The 512GB memory card was also made to stand the test of harsh conditions, thus created to be waterproof, temperature proof, x-ray proof and shock proof.
If images are accidentally deleted, the new SanDisk memory card has software for data recovery called RescuePRO® Deluxe brings these important files back.
Grant Petty, who is chief executive officer at Blackmagic Design, attested to the incredible capacity and speed that new SanDisk memory card offers.
“Our Pocket Cinema Camera customers shoot in every type of circumstance and location, and get amazing wide dynamic range RAW images capturing the brightest highlights and darkest shadows at the same time,” Petty said in a statement.
Such is the reason why the added storage capacity of the new SanDisk Extreme PRO card was described by Petty as something that will cover their customers’ creative freedom when shooting RAW images as well as will provide the ability to make use of wide dynamic range RAW files plus additional productions.
The new SanDisk Extreme PRO memory cards can be purchased worldwide with capacities such as 128GB, 256GB and 512GB. The 512GB, in particular, will be sold for $799.99.
