Netflix CEO Reed Hastings took the stage during the company's Q1 earnings call and hinted that the stream provider could allow users to download some of its shows, someday.
Rival services such as YouTube and Amazon already permit fans to download a select number of their streaming videos, and Netflix could have multiple benefits from engaging such a strategy.
The streaming company is growing at a slower pace than its potential, based on Wall Street expectations. By tapping into the paid download market, Netflix could boost its cash revenue enough to help with the expansion.
During the company's Q1 earnings call, Re/Code talked to Hastings about his enterprise's stream-exclusive modus operandi. When faced with the examples of rival companies that allow users to download select material, the Netflix CEO shed some light on the long-term strategy of the popular service.
According to Hastings' statement, Netflix is considering to modify its longstanding policy to accommodate downloads.
"We've been so focused on click-and-watch and the beauty and simplicity of streaming. But as we expand around the world, where we see an uneven set of networks, it's something we should keep an open mind about," he notes.
One notable aspect in Hastings' response is that Netflix is looking for ways to push its streaming services into countries with little access to broadband Internet speeds. As the streaming market in the developed world is nearing saturation, it seems developing countries are the go-to place for global players from the video industry.
Another commendable thing is that Netflix shifted its perspective on the possibility of offering downloadable content: in fall last year, the venture snapped a sharp "not gonna happen" when asked about the possibility.
As the company previously noted, it could technically allow users to download shows from its network. The only problem remains in form of the licensing deals that would prevent it from giving offline access to the movies and TV series.
In case you haven't decided which streaming service to use for your binge night, we compiled a helping guide for your viewing pleasure.
Which one do you choose: Hulu Plus, Amazon Prime or Netflix? Let us know in the comments section below.
In the meantime, watch the video below and stay sharp for the statement at the 22:30 mark.
