Samsung Galaxy Alpha phone leak spurs design rumors

A snow-white version of a phone that's said to be the Samsung Galaxy Alpha has appeared out in the wild, again, just weeks after a jet-black version was documented with screenshots. This time, the leak includes details about the phone's anatomy.

While Samsung hasn't even announced the Galaxy Alpha and a release date remains unestablished, one retailer had already started taking preorders for the smartphone. However, the listing for the Alpha has been taken down.

Remains of a "SIM Free Samsung Galaxy Alpha 32 GB - Black" listing (now empty page aside from phone icon) now stand where MobileFun was said to have listed the Alpha. And while the phone's description and specs have been removed, it's hard for the Internet to unsee the things it sees.

The Alpha was said to have a 4.7-inch active-matrix organic light-emitting diode (AMOLED) screen, with a resolution of 1280 x 720 at 320 pixels per inch -- the Galaxy S5 has a resolution of 1920 x 1080. Powered by an Octa-core Exynos 5 processor, the Alpha was fitted with a 12-megapixel camera at its rear and a 2.1-megapixel camera for chatting and selfies.

On the connectivity side, it featured all of the standard technologies: Bluetooth 4.0, 4G LTE and GPS.

For storage, the Alpha was said to come in at least a 32 GB variant and include a micro-SD card slot. However, there was no mention of the the amount of temporary storage space the "the Alpha" had in it.

Samsung has been expected to announce the Alpha soon. Some tech analysts even projected the Alpha's announcement to come on Aug. 4, but, alas, only screenshots and more rumors were revealed -- there's still hope that it'll come out by it's projected Sept. 13 launch date.

Maybe the leak to MobileFun and the screenshots reveals on Weibo, a Chinese language tech site, were meant to build a bit more hype for the Alpha, as Samsung's share of the smartphone market in China recently fell to the No. 2 spot behind rival Xiaomi.

As Samsung's share of the global smartphone market shrinks and its tablet sales slow, the South Korean tech company will likely have to rework its game plan to turn things around.

While the release of its Galaxy Tab S 8.4 received warm reviews, the $399 tablet goes against market trends that see consumers opting for value over performance. Value-priced tablets and phablets have been gnawing away at Samsung's premium tablet sales, while its smartphones have been losing ground to competition from high-end handsets.

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