Pinterest has revealed that, compared to other Silicon Valley companies, a bigger percentage of its workforce are women.
However, females are still a minority in the company, according to a report that was published by Pinterest software engineer Tracy Chou.
Based on the report, 40 percent of Pinterest employees are female, and 19 percent of the company's leadership positions are occupied by women. In addition, 21 percent of the technology positions in the company are filled by women, while a massive 66 percent of business positions are held by female employees.
The company has said that most of the users of the online scrapbook service are female, which perhaps translate to the higher female employee percentage in the company.
Other companies have revealed their workforce diversity reports, including Facebook, Google, LinkedIn and Twitter, as a response to the claims that there is a lack of diversity in Silicon Valley employees.
Many of the workforce diversity reports revealed that only around 30 percent of the employees of companies are female, a percentage which drops even lower when taking only leadership positions into account.
In addition to being mostly male, the workforce for these companies is mostly dominated by whites and Asians, with only a small percentage for blacks and Latinos.
In line with the trend, Pinterest's workforce diversity report reveals that 50 percent of the workforce of the company is white, while 43 percent of its employees are of Asian descent.
"While we've made some progress in diversifying gender at the company, we haven't done as well in representing different ethnicities, and we're focused on getting better," Chou wrote in a post on Pinterest's official website. "We still have a lot of work ahead of us."
Pinterest, led by CEO Ben Silbermann, received a valuation of $5 billion in financing, which makes it one of the most valuable consumer-technology startups today. The company has so far raised total investments of $764 million, and is supported by a collection of investors that includes Fidelity Investments, Bessemer Venture Partners and FirstMark Capital.
The company began generating revenue last May when it allowed advertisers to pay for their "pins" or pictures of their products more prominently shown. The advertising channel in Pinterest expanded in June, when the company started to allow individuals and businesses to pay for the promotion of their posted content.
Pinterest recently scored the highest among all social media websites in the American Customer Satisfaction Index.
"[Pinterest] has made steady gains with pinners over the past three years, but improved features and search functions now push Pinterest to the top of the social media category for the first time," ACSI stated in a post.
