It has only been days since Apple announced its latest and greatest iPhone 6 and iPhone 6 Plus smartphones, but old rival Samsung already has half a dozen new advertisements trolling the iPhone maker.
The 30-second ads are supposed to promote Samsung's Galaxy Note 4, the newest in the Korean smartphone maker's largely successful line of phablets, or phones that measure 5.5 inches to 6.99 inches diagonally. They have the tagline "Note the Difference" appearing at the end of each ad. However, Samsung couldn't resist taking a major jab, in fact six major jabs, at the iPhone maker, which is also known for its own mud-slinging against Microsoft with its "Hello, I'm a Mac, and I'm a PC" series of ads which started airing back in 2006.
The ads feature two so-called geniuses donning Apple's famous blue shirts without the logo, and they are the perfect embodiment of all that Apple does wrong and Samsung gets right, at least according to Samsung. The actors try a little too hard and the lines run a little bit on the lame side, but some of them might actually be accurate.
"Wait, hang on. A bigger screen?" asks one of the guys a few moments after deciding they were going to "do something ground-breaking."
"It's, like, every phone has a bigger screen..." says the other.
But Samsung apparently is not happy with just mocking the iPhone 6 Plus, which is two years late in making its entry into the phablet industry. When Steve Jobs introduced the iPhone 4 in 2010, he said: "No one is ever going to buy a big phone," a quote which Samsung also sneered at recently with a new Twitter ad released on Wednesday that says: "Guess who surprised themselves and changed their minds."
The ads also poked fun at the lack of a stylus akin to Samsung's S-Pen, fast charging and multi-tasking, three features the company boasts about with Note 4. It also scoffed at the Apple Watch, a wearable device that works as an accessory to the iPhone, which is presumably unlike the Samsung Gear S, which requires a SIM card and does not need to be tethered to any smartphone. Apple's problematic livestream of its September 9 event was also the subject of derision in another ad. The first 30 minutes of the event's live feed was down, with Apple confirming it was due to a couple of lines of bad JavaScript.
